Ashley Baker joins this week’s podcast and shares tips on how to master hashtags on Twitter, LinkedIn, Facebook, and Instagram.

We cover:

• Ashley’s background and career history
• Founding Coastline Marketing LLC
• What hashtags are
• Why they are important
• Why having a hashtag strategy is important
• Best ways to use hashtags
• Worst ways to use hashtags
• How they differ from platform to platform
• How many hashtags we should be using
• The role testing and analytics play 
• How to measure success