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How to network & get business with Wendy Lloyd Curley (BNI) (S2 E16)
In this episode of the Profitable Franchisees podcast, Traceychats with Wendy Lloyd Curley, a franchisee with BNI and a professional speaker, about effective networking strategies for franchisees. Wendy shares her journey with BNI, emphasizing the importance of building relationships and making connections rather than just selling. The conversation covers practical tips for preparing for networking events, starting conversations, crafting a compelling introduction, and following up with potential referral partners. Wendy also highlights the significance of understanding one's target market and unique selling proposition to attract the right connections. The episode concludes with key takeaways and advice for franchisees to enhance their networking efforts and ultimately grow their businesses.
To contact Wendy: www.strategicnetworking.com
Chapters
00:00 Introduction to Networking and BNI
02:58 Wendy's Journey as a Franchisee
05:49 Preparing for Networking Events
08:59 Identifying Your Target Market
11:59 Expanding Your Networking Circle
14:50 Effective Conversation Starters
17:52 Crafting Your 60-Second Introduction
24:48 Introduction to Wendy's Keynote Speaking
26:50 The Power of Networking and Relationships
28:56 Making Connections: From Networking to Collaboration
32:48 Building Trust and Rapport in Business
36:10 Navigating Sales Conversations
38:56 Follow-Up Strategies for Networking
41:10 Quality Over Quantity in Networking
43:42 Key Tips for Franchisees
46:20 Conclusion and Resources
Takeaways
Networking is about making connections, not just selling.
Having the right mindset is crucial before attendingnetworking events.
Know your target market and what makes you unique.
Practice your introduction to clearly communicate who youserve.
Follow up with connections to maintain relationships.
Quality relationships are more important than quantity innetworking.
Be interested in others to build rapport.
Use LinkedIn to connect and follow up after events.
You can over network; choose events wisely.
Read the franchise manual and seek mentorship for success.
For more info: www.traceyleak.com
#franchise #franchisee #franchisor #networking #businessgrowth #BNI #relationshipbuilding #networkingstrategies #businessreferrals #localareamarketing
View all episodes
By Tracey Leak
5
66 ratings
In this episode of the Profitable Franchisees podcast, Traceychats with Wendy Lloyd Curley, a franchisee with BNI and a professional speaker, about effective networking strategies for franchisees. Wendy shares her journey with BNI, emphasizing the importance of building relationships and making connections rather than just selling. The conversation covers practical tips for preparing for networking events, starting conversations, crafting a compelling introduction, and following up with potential referral partners. Wendy also highlights the significance of understanding one's target market and unique selling proposition to attract the right connections. The episode concludes with key takeaways and advice for franchisees to enhance their networking efforts and ultimately grow their businesses.
To contact Wendy: www.strategicnetworking.com
Chapters
00:00 Introduction to Networking and BNI
02:58 Wendy's Journey as a Franchisee
05:49 Preparing for Networking Events
08:59 Identifying Your Target Market
11:59 Expanding Your Networking Circle
14:50 Effective Conversation Starters
17:52 Crafting Your 60-Second Introduction
24:48 Introduction to Wendy's Keynote Speaking
26:50 The Power of Networking and Relationships
28:56 Making Connections: From Networking to Collaboration
32:48 Building Trust and Rapport in Business
36:10 Navigating Sales Conversations
38:56 Follow-Up Strategies for Networking
41:10 Quality Over Quantity in Networking
43:42 Key Tips for Franchisees
46:20 Conclusion and Resources
Takeaways
Networking is about making connections, not just selling.
Having the right mindset is crucial before attendingnetworking events.
Know your target market and what makes you unique.
Practice your introduction to clearly communicate who youserve.
Follow up with connections to maintain relationships.
Quality relationships are more important than quantity innetworking.
Be interested in others to build rapport.
Use LinkedIn to connect and follow up after events.
You can over network; choose events wisely.
Read the franchise manual and seek mentorship for success.
For more info: www.traceyleak.com
#franchise #franchisee #franchisor #networking #businessgrowth #BNI #relationshipbuilding #networkingstrategies #businessreferrals #localareamarketing