My guest this week is Kendall Strampel, but you might know her as Fears to Fit. Kendall struggled with an eating disorder in high school and found bodybuilding as a way to break the cycle and learn to love her body. At 18, she got certified as a personal trainer, and she started an instagram account to document her journey in recovery from her ED and her journey through bodybuilding. Her instagram soon began gaining popularity and she began receiving requests from other young women asking for coaching. Once Kendall realized she could generate an income from this, she moved to California and launched her coaching business. She now not only takes fitness clients, but she also is a business coach for other coaches.

In this episode, Kendall is going to talk about how to nurture your clients and build your online business from the ground up.

Here are some key takeaways from the episode:

• Be yourself. It’s really important to build trust online and build a rapport by a. Educating them and b. Showing you’re an authority in that niche. If you really want to resonate with people, be human. Be yourself. Find what makes you different. Set yourself apart with your personality. 
• Track your leads. Nurture everyone as if they were a potential client. Find out who they are, build trust, and build rapport. It might take time, but if someone needs your help, track them and follow up with them.
• Instagram. How you can use instagram stories and their functions to grow your business, attract your ideal clients, and build your audience. Kendall will also share her specific method for funneling her audience into email sequences and “cross-pollinating.” 

Connect with Kendall:

Instagram: @fearstofit