When you own a local business, you need to get familiar with Google. This search engine is the go-to resource for local shoppers who are seeking your products or services—and even better, shoppers who are ready to buy within one day.

Making sure your brand shows up on Google and Google Maps searches first requires you to get on Google My Business (GMB) and optimize your listing.

Stephanie Erickson—an SEO professional and the owner of Erickson Built—will guide you through “How to Optimize Your GMB Listing & Outrank Your Competition,” one step at a time.