Never in Reverse

How to Outsource Without Losing Control: A Strategic Guide for Leaders | Valerie Bowden


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In this episode of the Never in Reverse Podcast, Jeremy Axel sits down with Valerie Bowden, an expert in outsourcing, who shares her unique journey from backpacking across Africa to establishing a successful outsourcing company that hires exclusively from the continent.

Valerie Bowden discusses the pros and cons of DIY versus agency models in outsourcing, the importance of transparency and trust in remote work, and the value of global talent. She emphasizes the need for clear expectations and KPIs when hiring, and shares her insights on scaling businesses while avoiding burnout. The conversation concludes with practical tips for entrepreneurs considering outsourcing, particularly in Africa.

For detailed show notes, navigate using the timestamps below:

(00:00:00) Introduction & Valerie’s Background
(00:01:34) Adventurous Stories from Africa
(00:03:14) Outsourcing: DIY vs. Agency.
(00:05:12) Building Trust & Managing Remote Teams
(00:08:34) Global Talent & Opportunity
(00:10:45) Overcoming Trust & Perception Barriers
(00:13:21) People Are People: Universal Similarities
(00:19:15) Agility & Startup vs. Corporate Culture
(00:21:03) Balancing Structure and Flexibility
(00:23:43) Top Tips for Successful Outsourcing
(00:25:35) Conclusion & Farewell

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Never in ReverseBy Jeremy Axel & Doug Cox