If you’re struggling with marketing fatigue, this episode of the Know, Like & Trust Show with Britney Gardner is a must-listen.

I’ll walk you through a time when I had a problem with marketing fatigue. I found I was doing a lot of work, but not seeing the desired results. When I decided to take a step back, I realized how much of what I was doing wasn’t actually necessary. I learned how to pare down my marketing activities, set boundaries, and focus on the important things. It’s made a world of difference in my business and I’m sharing to help you avoid content burnout as well.

In this episode, you will learn the following:

* Content burnout – how to combat it* Why content batching will decrease your fatigue* How to set boundaries and say no to marketing opportunities* How to measure your results from content marketing

Listen to this episode on:

Apple Podcasts | Spotify | Stitcher | Google Play | Amazon Music | How To Subscribe

Highlights in this episode:

[00:00:39] Why content burnout and marketing fatigue is a danger to your business

[00:01:50] – Braces fatigue and how it relates to content burnout

[00:03:40] – Managing marketing fatigue with three steps.

[00:06:07] – The first step to overcoming marketing fatigue

[00:09:45] – Personal story on minimizing busywork

[00:12:29] – Putting it all together to avoid marketing fatigue.

Article

We’re going to talk about Content Burnout this week. I know, such a fun, sexy topic, right? Here is the reality: content burnout is no joke.

And I know I’ve shared a ton of info heavy on content strategy, content frameworks, and various different multistep processes you probably want to follow for a robust and easeful content strategy online. But it’s still a lot of steps, and it’s time for a little break, a little diversion, shall we say, into what content burnout is, what marketing fatigue is, and why we want to avoid them. 

What is marketing fatigue?

Fatigue of any kind will lead to overall burnout in your business. That’s not great! And I’m talking about any kind of fatigue: 

* physical fatigue* emotional fatigue* definitely marketing and content fatigue. 

And any time you feel like something’s just never done, and you have to keep on at it (like being on that content creation hamster wheel), it will eventually cause a big problem in your business.

So how are we going to address it?