Digital communication can often straddle the space between problem and solution. For example…

Problem: You’re a live speaker, but all live events are canceled.

Solution: Pivot to virtual speaking and utilize technologies and tools to continue your career in a new way.

Problem: You’re unsure about how to transition from live speaking to virtual speaking.

Solution: Get some advice from the experts (listen to find some!).

In March, TechSmith collaborated with the one and only Jay Baer to find out more about how 2020’s significant digital shift affected a range of industries.

We surveyed people with expertise in various industries, from leadership and coaching to equality and social change. In this episode of The Visual Lounge, Jay sits down with us to discuss the findings.

Listen in as Jay shares his unique insights into the live to digital shift and gives his thoughts on how industries and content creators can continue to succeed in this new space.

Learning points from the episode include:

• Why different industries began to lean into digital communication
• Why video is the first choice for digital communication
• The challenges with switching to video
• How to connect with your audience digitally
• Jay’s advice for video creators

Important links and mentions:

• Jay Baer's website
• Convince & Convert
• National Speaker’s Association Facebook group
• Camtasia
• Snagit

Learn more about the TechSmith Academy.

To read the blog post on the topic, click here.