Paying for college is one of the biggest financial shocks families face — not just because tuition keeps rising, but because the decisions parents make in the moment can have an outsized effect on their own financial future. Most people think college planning is about saving early, opening a 529, and hoping the FAFSA works out in their favor. But as college funding strategist Brian Eyster explains, the system is far more complex, and the consequences of getting it wrong often show up decades later… in retirement.

Brian joins Matt to break down the hidden rules of college-saving — the ones most parents never hear until it’s too late. In this episode, Brian reveals why traditional advice often falls short, how to legally reduce what colleges expect you to pay, and using tools like home equity, cash flow, and even student loans strategically so you protect your long-term financial health.

My website with more Medicare resources, books, courses, and more: https://prepareformedicare.com

I recommend my wife’s Medicare insurance agency, but there’s never any obligation or pressure to work with her team. Here's more information if you're interested: https://brickhouseagency.com

The Matt Feret Show is about thriving in midlife, retirement, and beyond. Each week, Matt shares smart conversations on Medicare, Social Security, retirement planning, health, wealth, wellness, caregiving, and life after 50.

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