Pitch to Product

How to Pitch Your Product Idea the RIGHT Way


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In this episode of the Pitch to Product Podcast, the team at 52 Launch breaks down the reality of bringing a product to market. From overcoming fear and protecting your idea to understanding manufacturing, margins, prototyping, and what manufacturers actually look for when evaluating inventors.


00:00 – Introduction to the Pitch to Product Podcast
01:05 – Why Your Product Idea Is a Business
02:20 – What 52 Launch Looks for in Inventors
04:40 – Product Ideas That Usually Don’t Work
09:25 – Learning How to Pitch Your Product
10:35 – What Inventors Should Bring to Meetings
11:45 – Finding Market Gaps & Solving Real Problems
13:00 – Prototype vs Proof of Concept Explained
15:15 – Avoiding Expensive Manufacturing Mistakes
16:35 – Why the 52 Launch Accelerator Works
18:00 – Building Confidence Through the Process
24:00 – Why Product Development Takes Collaboration
25:40 – Product Changes, Iterations & Scaling
28:00 – Preparing for Professional Product Meetings
29:20 – Why 52 Launch Focuses on Long-Term Partnerships

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Pitch to ProductBy 52 Launch