We welcomed the CEO of Actify, Dave Opsahl and he took us into the world of the automotive industry; helping us to understand the inner workings and the people within the industry and how Actify help to serve them. Actify is transforming automotive program management with purpose-built solutions. With the complexities of operations and communication in the industry, Actify has taken their experience and developed a desperately needed solution to manage the end-to-end program lifecycle. With a traditional market and their new category, Dave’s focus is on providing value and he dives into how they do that and how they reach their diverse audience.