Why You Hate Sales

How to Position Yourself as an Authority in Your Industry | E18


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Have you ever been told that authority is the key to building an audience?

Do you dream about speaking on stages, writing books, being invited as a guest on popular podcasts, or even paid to share your opinions publicly?

This is all wonderful, but it's often done in the wrong order. In fact, the idea that authority builds credibility is backwards. Proof of your expertise in action makes authority-building easier - and creates more profit.

On today's episode of The People Over Profit Podcast, I'll share:

  • How to build authority without seeing a dip in profits
  • What media outlets + popular websites look for in experts
  • 4 specific things you’ll be asked for when you're paid to speak
  • If you want to make great money doing what you love – and position yourself as an expert with minimal effort – this episode is for you!

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    Why You Hate SalesBy Justine Beauregard

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