Welcome to Negronis with Nord. The final episode of 2022 features, James’ seven predictions for 2023, and how you as a creator can best prepare for them.
This episode includes:
- Influencer pricing may plateau or decrease in 2023
- Brands are going to be more frugal with spending
- A 50/50 chance TikTok could be banned
- The influencer market may also decrease
- Wellness as a whole will continue to trend
- Performance bonuses from brands
- Is influencer marketing a long-term career?