Pivot to Profit

How To Raise Prices Without Losing Clients: A CFO Framework | Pam Jordan


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In this episode of Pivot to Profit, CFO Pam Jordan breaks down how service providers can raise prices confidently without losing clients, even as labor, software, shipping, and overhead costs continue to rise.

Pam shares real client examples — including how delayed price increases cost one business $40,000 — and walks through a clear three-part framework for pricing with data, not fear. You’ll learn why pricing is a math problem, how to evaluate which clients can tolerate increases, and how to communicate changes clearly and confidently.

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You’ll learn:

 • Why delayed price increases quietly destroy profit

 • How rising costs shrink margins without you noticing

 • Why emotional pricing decisions backfire

 • The biggest mistakes founders make when raising prices

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Remember—it’s not what you make that matters, it’s what you keep.

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Pivot to ProfitBy Pam Jordan