How To Reduce Your Ad Costs by 40% or More

In this episode, we'll dive into the world of Facebook ad costs and reveal how you can slash them by a whopping 40% or even more! We'll explore the power of a compelling tripwire (a.k.a. welcome offer) and its potential to make a significant impact on your ad spend.

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Links mentioned in this episode:Subscribe to The Art of Online Business’s YouTube ChannelLearn about the online business software Rick and Kwadwo recommend and useGet The Lead Gen Cheat Code: The Easiest Way To Get High Quality, Affordable Leads Without Paying for a Facebook Ads Manager

Also, we'll share a real-life example of a successful welcome offer that generated remarkable results for our clients. Whether you're an experienced marketer or just starting out, these insights can make a significant difference in optimizing your advertising budget.

Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:

Grab the Facebook Ads Lead Gen Cheat Code course to cut your lead costs and double your email list!Visit Kwadwo’s website for Facebook Ads helpVisit Kwadwo's website to learn how he can hire a VA for you:

https://quayjo.com/hireyourvaSay hi to Kwadwo on Instagram

Rick Mulready’s Links:

Visit Rick’s websiteDM Rick on InstagramFull episodes of The Art of Online Business Podcast on YouTube

Timestamps:

00:00 - Introduction

00:20 - Reducing ad costs: strategy, tripwire concept

04:26 - Real estate opt-in page, lead magnet offer

08:41 - How a thank you page should look and some use pre-made templates 

11:01- Fixing funnel questions

13:39 - Paying for leads is worth it

18:18 - Landing page lacks clear call-to-action button

20:40 - Textbook example of not closing the loop

24:06 - Recap lead magnet, welcome offer, bump offer

30:30 - Funnel reduces ad costs

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