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You sell one high-ticket offer, not a bunch of low-ticket ones, so you've told yourself Facebook ads aren't for you, because everyone says they only pay off if you spend thousands a month.
I talk with Stacey Brass-Russell about how she sells a $9,000 program on $25 a day in Facebook ads, filling a free event with about 200 of the right people.
We get into how one of her launches actually works, why she's never run Facebook ads to a free download, and how a $9,000 offer stays profitable on a small ad budget.
Listen now and see what her small-budget launches can teach you about running Facebook ads to a high-ticket offer without spending thousands a month.
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Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Stacey's Links:
If you’ve been thinking about handing off your Facebook and Instagram ads for months and you keep deciding you can’t tell whether it would be worth it, you’re probably missing one number.
Book Your Free Ad Strategy Session
Get Done-For-You Ad Management
I walk through the two numbers that tell you whether hiring an ads manager actually pays off, and I run them on screen so you can watch the decision make itself. I also show why every month you wait is a month that math doesn’t get to work for you.
Listen now and find the one number that ends the should-I-hire-someone loop.
Watch this episode on YouTube!
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
You know hiring an expert could help your business grow, but when you see the price, you start wondering if you should just do it yourself.
I talk about why course creators with successful businesses still hesitate to spend money on things like sales page copy and ad management, even when those investments could improve their results.
I also break down what it can cost you when you keep spending your own time and energy trying to figure everything out. Listen now to see when investing in expert help could be the better move for your business.
Watch this episode on YouTube!
Other Resources Mentioned:
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Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
If you’ve been waiting until you have a bigger budget to run Facebook and Instagram ads, I think Melissa Webb’s story will give you the confidence to start.
Melissa shares how she filled a webinar, grew her email list, and made a profit while spending less than $200 on ads. We also talk about why you don’t need a huge budget to get results if your offer already works.
Listen now to see how you can start small and grow with confidence.
Watch this episode on YouTube!
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Melissa's Links:
If your offer is already making sales but you keep thinking you need a better funnel before you can run ads, you may be more ready than you think.
I explain why a simple funnel that already makes money can be enough to start using Facebook and Instagram ads.
You do not need a complicated setup if what you have is already working. Listen now to see if your current funnel is ready for ads.
Watch this episode on YouTube!
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
If creating content is bringing in sales but taking up too much of your time, there may be another way to grow.
I talk about how Facebook and Instagram ads can bring new people into a funnel that already works, so you don’t have to depend only on posting more content.
Ads can help you reach more people without spending more hours creating content. Listen now to see how ads can help you grow what’s already working.
Watch this episode on YouTube!
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
If you’re spending money on Facebook and Instagram ads but aren’t sure they’re helping your launches, Shannon Matson has a simple approach worth hearing.
Shannon shares how she grew from $16,000 organic launches to seven-figure launches without running the ads herself. We talk about how she uses ads to bring in new people, warm them up, and lead them toward her offer.
Listen now to see how Shannon’s launch strategy could work for your business.
Watch this episode on YouTube!
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Shannon's Links:
Feeling stuck because your Facebook and Instagram ads stop working every time you increase your budget?
I explain why the real problem often isn't your ads at all, but what happens after someone clicks, and I share simple ways to find the bottleneck that's holding your growth back.
I also walk through a real example of how a few small changes helped break through an ad spending ceiling. Listen now and see what might be limiting your ads before you spend another dollar.
Watch this episode on YouTube!
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
If people love your webinar but almost no one buys, you may be giving away too much.
I explain why teaching too much can make people think they don't need your program, even when they do. I also share a simple way to help people understand their problem and see why they need your help instead of trying to do it alone.
Listen now and learn how to turn more webinar viewers into customers.
Watch this episode on YouTube!
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
If you think you need a big ad budget to make Facebook and Instagram ads work, Holly Haynes’ quiz funnel will make you think again.
I talk with Holly about how she uses a small ad budget to grow her email list, send people to the right podcast episodes, and help them get to know her before she sells. We also talk about tracking, how her quiz shows where people are in business, and why ads don’t have to be the main way you grow.
Listen now and see how a simple quiz funnel could work in your business.
Watch this episode on YouTube!
Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!
Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:
Holly's Links:
From the publisher's feed
Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.
Join fellow…
Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.
Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.
You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.
Hit "Subscribe" and let's gooooo!

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