AL #015 Today's short and sweet session of AskLiz cuts straight to the point. That's because we can sometimes get stuck on problems that aren't actually problematic at all! April Roga, whose question I'm answering, wants to attract women entrepreneurs around her mission. But not wanting anyone to feel excluded, she's afraid to niche down in her branding. Listen. We have to stop worrying about only targeting specific audiences, especially if we haven't even built a solid following yet. I say this with love, but you won't please anyone by trying to please everyone! So listen in on this episode because my straightforward advice on attracting your ideal superfans is very easy to implement. In fact, you won't have to do much at all to find the right people for your brand! And if you'd like me to answer your business question in an upcoming session, let me know what you're dealing with at SpeakPipe.com/LizWilcox! Show notes and more at SmartPassiveIncome.com/al015.

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#946 For a while, Smart Passive Income was synonymous with my name. Essentially, the whole business was built around the Pat Flynn personal brand. But now that I sold the company, it's interesting to look back at the key decisions that turned SPI into an asset someone would actually want to buy. And for that, I have my friend and business partner Matt Gartland to thank! He's the numbers mastermind who turned the brand I had duct-taped together into something that has grown well beyond my original vision. So join Matt and me for this session to get a look at the big sale from a spreadsheet perspective! We'll cover why and how we made sure the company was "built to sell," even though exiting SPI was never a goal for us. From building an in-house team to creating stable recurring revenue, Matt and I share a full look at the steps that led up to this moment! Show notes and more at SmartPassiveIncome.com/session946.

This episode was sponsored by Coveron. One scam can cost you everything. Protect yourself now. The first 100 users get 20% off with code smart20 at coveron.com/smart20.

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AL #014 At SPI, we're Team WIN. That stands for What's Important Now because time and focus are our top resources. So what's moving the needle most for you? Karen Whooley, whose question I'm answering today, is ready to leave Instagram. She's doubling down on the top driver of sales for her crochet brand. That, of course, is her newsletter! But I don't want her just losing Instagram followers. Instead, we need to convert as many of them as possible into email list subscribers before bowing out. Listen in on today's AskLiz session because the strategies I share apply to anyone looking to move fans from social media to an email list. If that's not you, it should be! I walk Karen through a final week of posts designed to attract newsletter signups. I'm discussing live streams, carousel posts, special bundles, and more to help her step into the next chapter of her business without leaving fans behind! Show notes and more at SmartPassiveIncome.com/al014. And don't forget to send in your questions at SpeakPipe.com/LizWilcox!

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Hey, it's Liz! Listen in to get to know me better and find out what's next for SPI!

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I'm nervous and excited about this one. So here's the big news: I sold the company. Liz Wilcox, our incredible Director of Community and CEO for the last six months, is the new owner of SPI! So what will the next era of our brand, podcast, and community look like? And where does this leave me? The truth is, I've been straddling two ladders for too long. Even with Deep Pocket Monster having a massive impact on families and children, something I've always cared strongly about, I kept holding on to SPI. Then Liz helped our community thrive like never before in just a few short months, and I realized I could finally let go. So please listen in on today's episode because this is not me saying goodbye for good! We'll get a bit emotional, but we'll also share our big plans and goals to help you understand what's next. Tune in, and thank you for making our journey possible! Show notes and more at SmartPassiveIncome.com/session945.

This episode was sponsored by Coveron. One scam can cost you everything. Protect yourself now. The first 100 users get 20% off with code smart20 at Coveron.com/smart20.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

AL #013 Building and maintaining an engaged community doesn't have to be complicated. In fact, you don't need to do much to get the ball rolling with your people. If you've been overthinking how to connect with your audience, listen in on this AskLiz session for two easy tricks that work wonders! Today, I'm replying to Anita Sandoval, who needs simple and repeatable tactics to stay focused and move the needle for her brand. The first strategy I share is to ask simple yes-or-no questions in your emails or social posts to activate your readers. This is a surprising way to get in-depth replies! I also dive into an easy way to get more mileage out of your newsletters. Creating audio or video versions of your emails can help your audience see and hear you, building trust faster! Tune in to find out why and how these tactics work, and don't forget to send in your questions at SpeakPipe.com/LizWilcox! Show notes and more at SmartPassiveIncome.com/al013.

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Don't buy into the myth that you need a massive audience to start earning revenue through sponsorships! With brands willing to pay a premium for targeted reach, your niche following could be a big asset! But you can't just wait for offers to come your way. The truth is you're unlikely to be discovered without taking action and actively pursuing the right deals! You can start by listening in on today's incredible interview with the absolute brand partnership master, Justin Moore! From timeless tactics to strategies getting huge results in 2026, this session has it all! So how do you get your foot in the door with the companies you love and would actually want to support? Join us for this episode to access Justin's insights on landing long-term deals like a pro! Show notes and more at SmartPassiveIncome.com/session944.

This episode was sponsored by Coveron. One scam can cost you everything. Protect yourself now. The first 100 users get 20% off with code smart20 at Coveron.com/smart20.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

AL #012 Building on-camera confidence and the consistency to post daily is like having a superpower. And that's exactly where many of our short-form video challenge participants are at right now! But what if you've built up a solid posting streak and still haven't gone viral? Do you double down and hope for the best or switch tactics? If this sounds like what you're going through, listen in on this AskLiz session! Today, I'm helping Brandon from Goodbye TOO Good Guy figure out what to do next. And first, I want you and Brandon to stop relying on going viral. For most of us, it'll never happen. But that doesn't mean we can't still build hugely successful businesses! If you tune in, you'll hear my advice for how to create content fast and pair it with other growth opportunities to level up your brand. All this without waiting for algorithm magic to happen! Show notes and more at SmartPassiveIncome.com/al012. And send in your online business questions at SpeakPipe.com/LizWilcox to be featured on the show!

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If you're not using Facebook lead ads to grow your email list, you're missing out!

Like we've said before, day three of our List Building Live summit is one awesome session after another. This one, featuring Adrienne Farrow, will loop you in on a tactic that isn't discussed often enough! With all the ad options available from Meta, no one can blame online entrepreneurs for overlooking some truly useful features.

Adrienne shares her exact strategy for acquiring new leads with highly targeted freebies. She also reveals how she funnels new subscribers into a Facebook Group to take everything to the next level!

Listen in for more from Adrienne, and visit AdrienneFarrow.Kit.com/googledriveresetkit for her Google Drive Reset Kit!

Also, if you need a group of business peers to team up with and take action, List Building Live listeners get 50% off the SPI Community for life! Join us at SmartPassiveIncome.com/listlive using the code 26LIST to jump on this special offer!

Show notes and more at SmartPassiveIncome.com/LBL-Adrienne-Farrow.

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The internet gods don't like posting and ghosting. If you email a cold list, they get ticked off. That's because they like you to be consistent, and they like people opening your emails!

But what happens if you go into a literal coma, like our next List Building Live speaker? How do you restart your list after disappearing for a while? It's all about the work you do before you send out your revamped welcome sequences!

Kat Sturtz shares exactly how you can appease the internet gods. Tune in because it's not about scalability, at first. Your comeback is all about reaching out to one person at a time!

Listen in for more from Kat, and visit RockingYourPath.com/stress-free-networking for her 5 Steps to Stress-Free Networking resource!

Also, if you need a group of business peers to team up with and take action, List Building Live listeners get 50% off the SPI Community for life! Join us at SmartPassiveIncome.com/listlive using the code 26LIST to jump on this special offer!

Show notes and more at SmartPassiveIncome.com/LBL-Kat-Sturtz.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.