In this episode of A Funny Thing Called Business, join Pete, Darren, Kate, and special guest Jenny Procter, a marketing consultant, as they dive into the art of selling without feeling salesy. The group shares their personal experiences and insights on how to approach sales with authenticity and relationship-building at the forefront. They discuss: - The discomfort of traditional sales tactics and the importance of genuine connections. - The concept of "business foreplay" and why it matters in sales conversations. - Strategies for understanding client pain points and offering solutions rather than pushing products. - The challenges of follow-ups and how to maintain momentum without being overly aggressive. - The fine line between sales and marketing, especially in different sectors like public service and charity work. With plenty of laughter and relatable anecdotes, this episode proves that navigating the sales landscape can be both enjoyable and effective when approached with the right mindset. Grab your favorite beverage and tune in for a dose of business wisdom mixed with humor! Can you keep a secret? A collective of business owners with over 750 years of experience share their trials and triumphs in the world of business, ensuring you know you're not alone in this journey. #chitchat #business #fun Get your questions in at - [email protected]

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Jenny Procter can be found here: https://www.bondfieldmarketing.com/

Darren Langley can be found here: https://gravitaswebdesign.com/

Kate Curry can be found here: https://cudoscreative.co.uk/

Pete Morgan can be found here: www.monkeypantsproductions.co.uk