Smashing the Plateau

How to Sell Your Expertise as a Consultant Featuring Craig Swanson


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Craig is a Former IT Consultant, Co-Founder of CreativeLive, and Seattle EO Accelerator Chair
We discuss:
  • How Craig learned to sell consulting services
  • How to have a sales mindset
  • Where to create the boundary between what you give away and what you charge for
  • How employee vs. consulting behavior impacts your sales ability
  • How to turn a surface-level question into a sales conversation
  • Finding out how much a prospect really wants to solve a problem
  • How you can leave a job and start selling yourself as a consultant

  • Craig Co-Founded CreativeLive, and he is now the Seattle EO Accelerator Chair.
    Learn more about Craig at https://craigswanson.org, and on LinkedIn.
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