In this episode we cover Steps 5 and 6 of the 10 Steps to Create a Marketing Strategy! Primarily, we’ll discuss how you should price your product or service. You’ll learn the ultimate pricing formula and assure that you’ve accounted for all of your cost of goods and that you account for profitability. Pricing is how your business will generate revenue, so this step is key to your business’s success! #LetsTalkMKTG