How To Share

How To Share

By Amy DraheimBusinessMarketing
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How To Share episodes

  • Ep. 48: The future of hotel design, with Rebecca Weinstein.

    Rebecca Weinstein is the Director of Design at Highgate, a trailblazing hospitality firm known for developing bespoke hotel brands, predicting trends, and running hotels effectively. Highgate is currently taking over 3-5 hotels each month. They're betting on life springing back to normal, and on places like New York and Miami, while also diversifying their portfolio with strategies built to meet this moment. 

    28 min
  • Ep. 47: 5 Hotel Marketing Trends For Fall

    With the Delta variant looming in the not-so-distant background, Amy shares how to take advantage of this "post-pandemic" moment, however fleeting, by making the latest trends in hospitality marketing work for your property in the months ahead. From installing a text messaging app, to queueing up life cycle emails, this actionable podcast episode will prepare you for fall, and help you set your marketing strategy and budget for the year ahead. All in less than 20 minutes.

    17 min
  • Ep. 46: Past, present and future hospitality, with Moniqua Lane.

    Moniqua Lane checks back in with Amy on post-pandemic hotelier life, current projects, and future hospitality plans. Moniqua shares some silver linings born out of the pandemic, including The Citizen Tucson Hotel, her upcoming UNESCO-backed food hall partnership, a glamping project on an Arizona winery, and why representation matters when it comes to DMOs. Moniqua first appeared on episodes 21 and 22 to talk about The Downtown Clifton Hotel in September 2020.

    54 min
  • Ep. 45: Redefining Success, with Nicole Smith.

    Success means different things to different people. For Nicole Smith, founder of Flytographer, a global company that's captured over 3 million memories across six continents to date, success is about reclaiming her calendar and her time. Nicole's story of entrepreneurship, single motherhood, and how she built a multi-million dollar business is awe-inspiring. Listen and learn.

    31 min
  • Ep. 44: The New Rules of Graphic Design, with Ryann Kivel.

    Ryann Kivel, co-founder of Sauced Marketing, and owner of Napkin Ink, joins me on the podcast this week to talk through the new rules of graphic design, and argues that DIY tools to build your own website and brand are actually a very good thing. We'll also give you a sneak peek of Sauced Marketing, our turnkey 90-day marketing-in-a-box solution built for restaurants.

    35 min
  • Ep. 43: On The Road Again, with Katherine Parker-Magyar

    Traveler writer, Katherine Parker Magyar, joins Amy to share her story and dive into this present moment: travel finally opening up again. We talk through the latest travel trends, from Europe opening up, to vaccine passports, and from eco-travel to cultural immersion.


    25 min
  • Ep. 42: 10 Hotel Marketing Lessons From The Past Year

    It’s been a year of podcasting, and a year of pandemic life. In this episode, Amy shares the lessons that she’s learned, and the changes that have informed her hotel marketing strategies over the last 12 months. Amy shares examples of how each of these lessons has played out in practice, and how to harness these marketing strategies in the future.

    24 min
  • Ep. 41: How to Make Travel More Accessible, with Natasha Graves

    Natasha Graves is the founder of VacayAbility, a tourism website dedicated to making travel more accessible, and more welcoming for all. Globally, accessible travel represents a massive market that's been historically overlooked. Pre-pandemic, 27 million people who were disabled were also traveling, and planning 80 million trips, to the tune of $60 billion dollars. Why aren't we meeting these travelers' needs?

    34 min
  • Ep. 40: History Making Women in Travel

    This month, and every month, we honor all the women across the world rewriting the hospitality industry. In episode 40, we're highlighting 16 interviews with women in travel and hoteliers making history. Featured guests: Frances Kiradjian, Ariela Kiradjian, Amy Ogden, Alyssa Ramos, Eve Dreher, Aditi Verma, Moniqua Lane, Lindsay Paige Stein, Jamila Ross, Jessica Blotter, Sarah Dandashy, Robin Staten, Austen Tosone, Sonia Thompson, and Davonne Reaves.

    32 min
  • Ep. 39: How to travel responsibly, with Ashley Blake.

    As we begin to see the light at the end of the pandemic, Ashley Blake, founder of Traverse Journeys, joins the show to discuss responsible travel. Ashley's prediction? The future of travel will be more purposeful, meaningful, and impactful, than ever—both for travelers and the communities we visit.

    34 min

About How To Share

From the publisher's feed

The travel marketing podcast designed to help marketers and content creators find, write, and share their story with the world. With experience marketing award-winning hotels, Amy Draheim helps…