This episode of the DevReady Podcast, features Greg Smith, Founder & CEO, of Send Handwritten along with the hosts Andrew Romeo and Anthony Sapountzis.

Greg is a Customer Experience Expert and in this episode, he shares with us all how a remarkable and memorable marketing campaign is designed and delivered to tell the customer that you care.

Customers want a tool that is the most cost-effective, easy to understand, and simple to implement so that it can be implemented the day before and ROI got on a coming day. People remember experiences and that’s what the company provides.

Topics Covered:

· How to Stand Out in the Crowd

· Using Humor to Create Impact

· The Memorable Marketing Blueprint

· Know When to Iterate and Pivot

· Build Human Relationships