July 26, 2019

How to Start a Podcast: Step 3 - Marketing

14 minutes

What's up Thrivers! This is the third episode in a three part series where I discuss the ins and outs of starting a podcast. In this episode I discuss how to market a podcast to grow your audience. My podcast audience has grown into the thousands, with hundreds of RSS subscribers interacting with my content daily, so I want to share what I've learned with you in the past 8 months of podcasting. This episode covers:

The best way to launch a podcast

How you should release new episodes: either daily, weekly, bi-weekly, or monthly

How to name a podcast and specific episodes to optimize user engagement via Search Engine Optimization

How to leverage your podcast using social media

How to engage your audience through email campaigns

The most important tip to growing an audience

Resources:

Mailchimp - for email campaigns

Headliner - for social media video creation

Medium - for blog growth

...more