06.08.2021 - By Jacques Hopkins
On today’s episode, I’m talking with Michael Walker from modern-musician.com. Michael’s story is awe-inspiring. From an almost dental student with musical dreams to a successful musician coach, Michael has turned one program into an incredible business. Join us as we discuss coaching vs. course, presenting a high ticket offer with confidence, and finding the right team. Hope you enjoy!
“You have the map. If you keep coming back to it, you can get there. But you’ve got to keep going. You have to put one foot in front of the other one. Keep going.”
-Michael Walker
In This Episode, We Talked About:
(5:49) My current tech stack
(11:03) Dr. K.’s new podcast
(18:58) Introducing Michael Walker
(21:33) Paradise Fears
(23:50) Tour Hacking
(26:38) The motivator
(32:23) The idea
(35:57) The next steps
(45:10) Coaching vs. Course
(47:50) Scaling the package
(53:49) Program structure
(58:08) Why not offer a course?
(1:02:20) Presenting the high ticket offer
(1:06:30) Finding the right team
(1:16:43) Something cool Michael has been able to do because of his business
(1:19:50) Final advice from Michael
(1:23:49) Dr. K.’s takeaways
(1:28:49) Thoughts on having a coaching program
(1:33:50) Wrapping up
That’s all for now, folks! See you on the next episode of The Online Course Show.
Links
Offers and Tools:
Bonjoro Free Trial
ClickFunnels Free Trial
Guest Links:
Michael’s website
Resources and Recommendations:
Kinsta
Wordpress
BuddyBoss
LearnDash
WooCommerce
PayPal
Stripe
CartFlows
Elementor
WP Fusion
ActiveCampaign
Automator WP
Zapier
Events Calendar
GamiPress
Affiliate WP
Kajabi
Wes McDowell
Big Brothers Big Sisters
Jonathan Mendonsa
Jeff Walker
Eban Pagan
The 4-Hour Workweek
Think and Grow Rich
Profit First
Rocket Fuel
Tony Robbins
Graham Cochrane
Granola Face Skin Care
I Propose A Story
Jacques’ Courses:
Piano in 21 Days
David’s Courses:(0:59) Catching Up/ Platform Update
Wellness Program Expert