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How to Successfully Attract New Patients, Physicians & Staff
Let's meet one-on-one:
Meet with Dimi
-----------------------------------------------------------------------------
Skye Grayson joins Dr. Dimitrios Kostopoulos to show how EMG & MSK ultrasound transform referrals, patient care, and clinic revenue.
Learn how to integrate diagnostics early, build physician relationships, and scale your team.
Subscribe for tools & whitepapers — yourpracticeyourmoney.com
Highlights:
00:00 - Podcast intro & episode questions
01:35 - Guest intro: Skye Grayson, credentials & background
03:43 - Why add EMG & MSK ultrasound to a PT practice
05:20 - Differentiation: creating higher-value services in competitive markets
06:17 - Managing and building relationships with physicians
07:29 - Turning skeptics into referral partners (physician case)
10:13 - HOD residency vs physician training — white paper preview (training hours, case volume)
12:06 - Clinical value for patients: objective data guiding care
13:15 - The power of a “normal” EMG — reassurance & faster progress
14:13 - Patient case: wasted time vs. rapid, meaningful testing
17:06 - Don’t wait to fail — use diagnostics early to guide treatment
20:05 - Evidence: EMG changes patient management & lowers downstream costs
22:06 - Workflow: screening tools, referral process, and patient flow integration
23:36 - How diagnostics improved patient education and therapist confidence
24:03 - Ryan Hamilton: certification benefits and Medicare access
25:27 - Team integration: weekly meetings and sharing diagnostic “wins”
27:42 - Seeing diagnostics as part of the broader medical team (labs, imaging analogy)
29:12 - Diagnostics as a cost-of-care reducer when used early
30:44 - Limits of clinical tests (sensitivity) — why needles/EMG detect early motor unit loss
32:22 - Practical steps: identify candidates, screen, refer, use results in plan
33:28 - The mindset shift: refer when appropriate; act like primary care for musculoskeletal nerve issues
38:50 - Closing praise, CTA & resources (yourpracticeyourmoney.com)
#handsondiagnostics #yourpracticeyourmoney #podcast #DrDimitriosKostopoulos #physicaltherapy #diagnostics #EMG #MSKultrasound #patientcare #clinicowner #PTpractice #referrals #practicegrowth #residencytraining #healthcareentrepreneur #SkyeGrayson #NCEPT
For more episode info, head over to:
Your Practice Your Money
-----------------------------------------------------------------------------
If you find value in this podcast, please leave a review and share it with friends and colleagues.
Join us in building a community of empowered private practice owners.
Subscribe on your favorite podcast platform, including Spotify.
Join us next Thursday for another new episode, more insights and strategies to make this your most successful year ever.
-----------------------------------------------------------------------------
Inspirational Corporate by MaxKoMusic | https://maxkomusic.com/
Music promoted by https://www.chosic.com/free-music/all/
Creative Commons Attribution-ShareAlike 3.0 Unported
https://creativecommons.org/licenses/by-sa/3.0/deed.en_US
View all episodes
By Hands On DiagnosticsLet's meet one-on-one:
Meet with Dimi
-----------------------------------------------------------------------------
Skye Grayson joins Dr. Dimitrios Kostopoulos to show how EMG & MSK ultrasound transform referrals, patient care, and clinic revenue.
Learn how to integrate diagnostics early, build physician relationships, and scale your team.
Subscribe for tools & whitepapers — yourpracticeyourmoney.com
Highlights:
00:00 - Podcast intro & episode questions
01:35 - Guest intro: Skye Grayson, credentials & background
03:43 - Why add EMG & MSK ultrasound to a PT practice
05:20 - Differentiation: creating higher-value services in competitive markets
06:17 - Managing and building relationships with physicians
07:29 - Turning skeptics into referral partners (physician case)
10:13 - HOD residency vs physician training — white paper preview (training hours, case volume)
12:06 - Clinical value for patients: objective data guiding care
13:15 - The power of a “normal” EMG — reassurance & faster progress
14:13 - Patient case: wasted time vs. rapid, meaningful testing
17:06 - Don’t wait to fail — use diagnostics early to guide treatment
20:05 - Evidence: EMG changes patient management & lowers downstream costs
22:06 - Workflow: screening tools, referral process, and patient flow integration
23:36 - How diagnostics improved patient education and therapist confidence
24:03 - Ryan Hamilton: certification benefits and Medicare access
25:27 - Team integration: weekly meetings and sharing diagnostic “wins”
27:42 - Seeing diagnostics as part of the broader medical team (labs, imaging analogy)
29:12 - Diagnostics as a cost-of-care reducer when used early
30:44 - Limits of clinical tests (sensitivity) — why needles/EMG detect early motor unit loss
32:22 - Practical steps: identify candidates, screen, refer, use results in plan
33:28 - The mindset shift: refer when appropriate; act like primary care for musculoskeletal nerve issues
38:50 - Closing praise, CTA & resources (yourpracticeyourmoney.com)
#handsondiagnostics #yourpracticeyourmoney #podcast #DrDimitriosKostopoulos #physicaltherapy #diagnostics #EMG #MSKultrasound #patientcare #clinicowner #PTpractice #referrals #practicegrowth #residencytraining #healthcareentrepreneur #SkyeGrayson #NCEPT
For more episode info, head over to:
Your Practice Your Money
-----------------------------------------------------------------------------
If you find value in this podcast, please leave a review and share it with friends and colleagues.
Join us in building a community of empowered private practice owners.
Subscribe on your favorite podcast platform, including Spotify.
Join us next Thursday for another new episode, more insights and strategies to make this your most successful year ever.
-----------------------------------------------------------------------------
Inspirational Corporate by MaxKoMusic | https://maxkomusic.com/
Music promoted by https://www.chosic.com/free-music/all/
Creative Commons Attribution-ShareAlike 3.0 Unported
https://creativecommons.org/licenses/by-sa/3.0/deed.en_US