The Business You Really Want

How To Support An Inconsistent Leader (Without Losing Your Mind)


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Working with a CEO, client, or leader who constantly shifts priorities can feel exhausting—and sometimes downright impossible. You’re doing your best, but every week brings new “goalposts,” last-minute pivots, or indecisive directions that leave you scrambling. The good news? You’re not powerless.


Today, we break down practical strategies for supporting inconsistent leaders without burning out. From asking clarifying questions and reflecting patterns to documenting decisions and framing future impacts, you’ll learn how to maintain control, create accountability, and keep your sanity intact—even when your leader’s attention keeps bouncing from one shiny object to the next.


Whether you’re a team lead, integrator, or consultant, these tools will help you navigate unpredictable leadership while staying productive, professional, and proactive.



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The Business You Really WantBy Gwen Bortner & Tonya Kubo

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