Alex Mehr is the CEO & Co-Founder of Mentorbox (self-education system delivered in a convenient monthly box). In the past he served as a CEO & Co-Founder Zoosk ($800M in sales). Alex helped launch over 30 products/companies that have done over $1 Billion in revenue. He also worked as an aerospace scientist at NASA.   This show is sponsored by Experiment 27. Get the sales and service agreement (free client contract template) Experiment 27 uses to close business HERE. [$1,000 value]   In this episode you'll learn:

• [00:58] Why did Alex leave NASA for a business idea?
• [01:56] What is Alex's approach to testing business ideas? 
• [03:46] How did Alex know to abandon a specific business?
• [07:00] You can get back to a business, don't kill it if you think it can work
• [08:40] How did Alex get involved with Mentorbox?
• [09:30] Why is Alex focused on a uniform metric?
• [12:00] Why committing to an idea that isn't working isn't good?
• [13:30] Who was Alex's first hire at Mentorbox?
• [14:06] Reason you don't need a team to run experiments
• [16:00] Your goal should be to prove an idea isn't good
• [17:20] What to do after an experiment succeeds?
• [18:50] Why is Alex a fan of paid advertisement?
• [20:37] How much do you budget per experiment?

Links mentioned:

• Mentorbox.com
• Alex Mehr on Instagram

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