Artificial Intelligence is an inescapable reality that businesses and individuals must come to terms with. It is becoming a pervasive force, simultaneously promising productivity gains and operational challenges for us all. AI can help ensure that businesses stay ahead of market changes, anticipate customer desires, and forecast faster and more accurately than competitors. However, if businesses are not technologically grounded, getting started with AI can be a frightening endeavor. The content of this episode is a reproduction of Daniel Faggella’s Apple Podcast episode titled ‘How to Think About and Lead AI Projects in Business - With Bret Greenstein of Cognizant.’ This podcast track was originally posted on https://emerj.com and can be accessed by following the link: https://player.fm/series/artificial-intelligence-in-industry-with-daniel-faggella/how-to-think-about-and-lead-ai-projects-in-business-with-bret-greenstein-of-cognizant.