Proving ROI. It's one of the essentials we focus on at Blue Light, especially in Paid Media. For our fitness studio partners using booking platform MindBody, though, this can be tricky. The studio's Facebook Pixel won't work because it's not their site, and MindBody only allows Google Analytics tracking.

Our solution: Create a workflow that takes users on a short, yet trackable journey, landing on a page we track with Goals on Google Analytics.

On this episode of The Tuesday Show, we'll walk you through how to use MindBody's widget, Google Analytics, and a landing page so you can know where your purchases come from.

For a video version with screenshots to guide you through the process, head here.