What if the key to student engagement isn’t about attention spans, but about giving kids a reason to care? In this episode, I sit down with Jerry Kolber—executive producer of Brain Games and Who's Smarted?—to talk about the science of engagement, the power of relevance, and why a simple “because” can transform the way students learn. We’ll explore how great teaching isn’t about forcing information but about sparking curiosity—sometimes by making learning feel like anything but school.

Check out Who Smarted here.