Solo Practice Business Mastery

How to Turn Your Skills Into a Profitable Online Course | Ep018


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Unless you’ve been living under a rock for the last few months, you’ll have undoubtedly felt the effects of coronavirus on your business. Us health and wellness business owners were hit especially hard by the lockdown, as a lot of what we do relies on face to face contact.
Many of the health and wellness business owners I speak to have lost a significant chunk of their income as a result.
Many have just accepted this as “the way it is,” without looking very hard at trying to replace what they’ve lost. However, there IS a way to not only replace some of your lost income over the short-term, but also to create an asset that can generate you revenue for years to come.
This way is the creation of an online course.
Creating an online course using your existing skills is undoubtedly one of the biggest opportunities available to health and wellness business owners right now. Personally, I have one successful online course in the healthcare space in one of my other businesses (set up LONG before coronavirus) and sales for this course have significantly increased since the lockdown began.
In this episode, you’ll listen to a LIVE session I taught on the Marketing Tips for Health & Wellness Businesses Facebook group. I teach you some of the lessons I learned when creating my own online course that you can take away and use to help you turn some of your pre-existing skills into a “passive income stream” that can make you money, even long after the lockdown has come to an end.
As always, this episode is jam-packed with actionable advice to help you build an incredible business that can survive any economic climate!
In this episode, you’ll learn:
>> Introduction to the 10-Step Process Will used to turn his skills into a profitable online course (4:39)
>> What are the benefits to creating an online course? (8:33)
>> How to find the biggest pain points that you can solve (12:11)
>> Establishing “point A” and “point B”(14:24)
>> Deciding exactly what goes into the course (20:03)
>> How to organise a Beta-Testing Group for your course (26:02)
>> How to get early feedback on your course (33:32)
>> How to actually SELL your online course (38:14)
>> Choosing a course platform to host your course (41:44)
>> Summarising the 10-Step Process (48:57)
>> BONUS: How you can join Will’s Beta-Test Group for his BRAND NEW Course: Zero to Fully Booked (if still available) – reach out to [email protected] (51:17)
Get Your Hands On Our Free Giveaways
For a limited time only, as a listener of the FTFB podcast you can download a FREE digital copy of Will’s new 5-star Amazon rated book, Fully Booked: A step-by-step guide to winning a diary FULL of new health or wellness clients, the ethical way. Visit here to get your copy: https://fasttracktofullybooked.com/fully-booked-book/
Alternatively, sign up for Will’s FREE 30-Day Marketing Email Course – giving you all the tools, techniques and strategy you need to take your business from zero to fully booked in the space of six months. Sign up below:
https://fasttracktofullybooked.com/marketing/
Questions?
Shoot Will an email: [email protected]
Find us on Facebook and join our group of entrepreneurs just like you:
https://www.facebook.com/groups/healthcaremarketingmastery/
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Solo Practice Business MasteryBy Will Harlow