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In this tutorial, Lydia Bagarozza, breaks down how Impact support earned media and why many digital publications rely on affiliate links to monetize their content. You’ll get a behind-the-scenes look at how editors, writers, and publishers work with brands, and how being properly set up can increase your chances of landing listicles, gift guides, and product roundups.
Timestamps:
00:44 Why many online publications prefer affiliate links when featuring products
01:32 How affiliates actually work with publications, & who makes the sale, and whether PPC or PPA makes sense
04:55 Tutorial begins: how the platform works and what we’ll cover -- including where to sign up for Impact. This is our affiliate link :) https://goto.impact.com/aOkrOQ
07:18 A walkthrough of the Impact backend and setup for product-based brands
09:00 How reporting works inside Impact and how to read it
10:15 Understanding contracts for magazine partners and choosing commission percentages that support coverage
11:30 How to create contracts using Impact templates (and when to customize your own)
12:29 How to find new affiliate partners such as magazines, creators, and coupon sites
13:00 How to vet affiliate profiles and spot red flags (important: scams do exist)
14:00 How to apply to affiliate programs with magazines, creators, and coupon platforms
16:35 What to include in pitch emails outside of Impact so editors, writers, and producers know you offer affiliates
Support the show
Want a Personalized PR Plan? (includes: a custom PR pitch, 6 part "how to research media contacts" module, curated list of 5–10 ideal media outlets, “Where to Go from Here” roadmap (pitch cadence, next steps, etc.) AND a personalized voice note. Click here: https://www.visibilityonpurpose.com/offers/prxBzYXW/checkout
DIY PR COURSE!! https://www.visibilityonpurpose.com/pitchparty
SIGN UP ON QWOTED for free: https://www.qwoted.com/?via=VOP
Watch our FREE masterclass to start landing big press features like Forbes & interviews on top 1% podcasts: https://www.visibilityonpurpose.com/getfeatured
Connect with us on and off the pod!
Website: www.visibilityonpurpose.com
Instagram: https://www.instagram.com/visibilityonpurpose/
Youtube: https://www.youtube.com/@visibilityonpurpose
By Bridget Sicsko and Lydia Bagarozza4.9
7777 ratings
In this tutorial, Lydia Bagarozza, breaks down how Impact support earned media and why many digital publications rely on affiliate links to monetize their content. You’ll get a behind-the-scenes look at how editors, writers, and publishers work with brands, and how being properly set up can increase your chances of landing listicles, gift guides, and product roundups.
Timestamps:
00:44 Why many online publications prefer affiliate links when featuring products
01:32 How affiliates actually work with publications, & who makes the sale, and whether PPC or PPA makes sense
04:55 Tutorial begins: how the platform works and what we’ll cover -- including where to sign up for Impact. This is our affiliate link :) https://goto.impact.com/aOkrOQ
07:18 A walkthrough of the Impact backend and setup for product-based brands
09:00 How reporting works inside Impact and how to read it
10:15 Understanding contracts for magazine partners and choosing commission percentages that support coverage
11:30 How to create contracts using Impact templates (and when to customize your own)
12:29 How to find new affiliate partners such as magazines, creators, and coupon sites
13:00 How to vet affiliate profiles and spot red flags (important: scams do exist)
14:00 How to apply to affiliate programs with magazines, creators, and coupon platforms
16:35 What to include in pitch emails outside of Impact so editors, writers, and producers know you offer affiliates
Support the show
Want a Personalized PR Plan? (includes: a custom PR pitch, 6 part "how to research media contacts" module, curated list of 5–10 ideal media outlets, “Where to Go from Here” roadmap (pitch cadence, next steps, etc.) AND a personalized voice note. Click here: https://www.visibilityonpurpose.com/offers/prxBzYXW/checkout
DIY PR COURSE!! https://www.visibilityonpurpose.com/pitchparty
SIGN UP ON QWOTED for free: https://www.qwoted.com/?via=VOP
Watch our FREE masterclass to start landing big press features like Forbes & interviews on top 1% podcasts: https://www.visibilityonpurpose.com/getfeatured
Connect with us on and off the pod!
Website: www.visibilityonpurpose.com
Instagram: https://www.instagram.com/visibilityonpurpose/
Youtube: https://www.youtube.com/@visibilityonpurpose