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How to Use Quizzes For Marketing And Generate New Clients – in Just 7 Minutes with Josh Haynam
Capture leads and segment your audience with your quiz
Increase your conversions and delight your prospects with your quizzes
Start positive conversation with your clients by using quizzes
Resources/Links:
www.tryinteract.com
www.tryinteract.com/blog
Summary
Josh Haynam is the co-founder of Interact, a self-funded software company used by 50,000 businesses around the world to create interactive content. It is also a place for creating fun quizzes that also generate leads. Josh regularly writes about lead generation and conversion rate optimization (CRO).
In today’s episode, Josh reveals the biggest advantage of utilizing quizzes, the most interesting uses of these quizzes, and why making quizzes is a much better tool than generating surveys.
Check out these episode highlights:
01:21 – Josh Haynam as the Interact Quiz Maker
01:48 – His ideal clients: a forward-thinking marketer that is out there exploring new things and wants to try what's next in the marketing world.
02:50 – Josh defines how he helps his clients overcome the most difficult part of marketing---start a conversation
03:42 – Symptoms people experience when they try to roll out their marketing message through tactics, doing a lot of work for no results, the frustrating, disappointing, expensive time-consuming marketing
05:18 – Josh’s Valuable Free Action (VFA): Just pick up the phone, or jump on zoom, or on a Skype call. Talk with a few of your clients. Let them explain their frustrations why are they using a product.
06:01 – Josh’s Valuable Free Resource (VFR): www.tryinteract.com/blog
07:20 – Q: What's the one thing that I can leave you with? A: Pick up the phone and talk to one person. And I guarantee you if you don't walk away with something that is extremely valuable from that conversation, I would be shocked.
Tweetable Takeaways from this Episode:
Transcript
(Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)
Tom Poland: Hello everyone. A very warm welcome to yet another edition of the most remarkable Marketing Invisible Podcast. My name is Tom Poland sitting on the sand here a Little Castaways Beach in Queensland Australia being joined today by Josh Haynam.
Tom Poland: Josh, a very warm welcome.
Josh Haynam: Yeah. Thanks for having me.
Tom Poland: Where are you hanging out?
Josh Haynam: In Oakland, California.
Tom Poland: Oakland California.
Tom Poland: I just told Josh the story of about 50 years ago a guy got on a plane and I know where he's heading out from somewhere like San Francisco or L.A. or wherever. And he got on the plane he sat down and he was flying to Oakland, California and the plane took off and drinks were served and the captain came on and said you know," Welcome to flight blah blah blah. We'll be arriving in Auckland in 12 hours and 30 minutes." He said 12 hours 30 minutes instead of 20 minutes a plane flight. And of course, the plane was heading to Auckland New Zealand, not Oakland California.
Tom Poland: Anyway with that little humorous anecdote aside, for those of you don't know Josh. He's he's got some IP (intellectual property) which I personally find incredibly exciting.
Tom Poland: Having been a marketer for 39 years. I have not cracked this particular nut that Josh has cracked. and It's an exciting nut to crack. So just to sort of take some of the mystery away from that, he's the co-founder of Interact.
View all episodes
By Tom PolandCapture leads and segment your audience with your quiz
Increase your conversions and delight your prospects with your quizzes
Start positive conversation with your clients by using quizzes
Resources/Links:
www.tryinteract.com
www.tryinteract.com/blog
Summary
Josh Haynam is the co-founder of Interact, a self-funded software company used by 50,000 businesses around the world to create interactive content. It is also a place for creating fun quizzes that also generate leads. Josh regularly writes about lead generation and conversion rate optimization (CRO).
In today’s episode, Josh reveals the biggest advantage of utilizing quizzes, the most interesting uses of these quizzes, and why making quizzes is a much better tool than generating surveys.
Check out these episode highlights:
01:21 – Josh Haynam as the Interact Quiz Maker
01:48 – His ideal clients: a forward-thinking marketer that is out there exploring new things and wants to try what's next in the marketing world.
02:50 – Josh defines how he helps his clients overcome the most difficult part of marketing---start a conversation
03:42 – Symptoms people experience when they try to roll out their marketing message through tactics, doing a lot of work for no results, the frustrating, disappointing, expensive time-consuming marketing
05:18 – Josh’s Valuable Free Action (VFA): Just pick up the phone, or jump on zoom, or on a Skype call. Talk with a few of your clients. Let them explain their frustrations why are they using a product.
06:01 – Josh’s Valuable Free Resource (VFR): www.tryinteract.com/blog
07:20 – Q: What's the one thing that I can leave you with? A: Pick up the phone and talk to one person. And I guarantee you if you don't walk away with something that is extremely valuable from that conversation, I would be shocked.
Tweetable Takeaways from this Episode:
Transcript
(Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast)
Tom Poland: Hello everyone. A very warm welcome to yet another edition of the most remarkable Marketing Invisible Podcast. My name is Tom Poland sitting on the sand here a Little Castaways Beach in Queensland Australia being joined today by Josh Haynam.
Tom Poland: Josh, a very warm welcome.
Josh Haynam: Yeah. Thanks for having me.
Tom Poland: Where are you hanging out?
Josh Haynam: In Oakland, California.
Tom Poland: Oakland California.
Tom Poland: I just told Josh the story of about 50 years ago a guy got on a plane and I know where he's heading out from somewhere like San Francisco or L.A. or wherever. And he got on the plane he sat down and he was flying to Oakland, California and the plane took off and drinks were served and the captain came on and said you know," Welcome to flight blah blah blah. We'll be arriving in Auckland in 12 hours and 30 minutes." He said 12 hours 30 minutes instead of 20 minutes a plane flight. And of course, the plane was heading to Auckland New Zealand, not Oakland California.
Tom Poland: Anyway with that little humorous anecdote aside, for those of you don't know Josh. He's he's got some IP (intellectual property) which I personally find incredibly exciting.
Tom Poland: Having been a marketer for 39 years. I have not cracked this particular nut that Josh has cracked. and It's an exciting nut to crack. So just to sort of take some of the mystery away from that, he's the co-founder of Interact.