05.22.2018 - By Steli Efti from Close
Check out the full blog post here: http://blog.close.io/user-experience-in-sales
Too many sales reps focus shortsightedly on the close. Because that's the moment they earn a commission. But there's a lot that happens leading up to that moment.
Today, I want to share how you can close more deals with less effort by designing a better buying experience.
Too many sales reps focus shortsightedly on the close. Because that's the moment they earn a commission. But there's a lot that happens leading up to that moment.
Today, I want to share how you can close more deals with less effort by designing a better buying experience.
It doesn't matter what part of the sales process you're focused on:
the cold email
the qualification
the sales call
the product demo
the meeting
the close
You can take insights from UX designers, and apply them to your sales approach to unlock massive sales growth. Stop chasing after prospects, and instead make them want to engage with you.
While everyone's trying to scale, automate, and optimize every touchpoint with their prospects, you can win by focusing on the quality of their experience. Zig when everyone's zagging.
More here: http://blog.close.io/user-experience-in-sales