It takes a deep understanding of both the art and science of sales engagement for a company as large as Adobe to successfully transition from in-person sales to a remote model.

Cheryl Turja, Sr. Director, DMe Business & Education Sales at Adobe, joins us for a deep dive into how she views the sales journey, how she interviews new sellers, and her belief that storytelling is woven into the core of every sale.

Join us as we discuss:

• Storytelling in sales and bringing your authentic self
• Shifting from in-person sales to remote sales
• The art and science of selling products
• Best practices for interviewing new sellers
• The “Adobe for All” principle to prioritize diversity and inclusion

For information about Cheryl and today’s topics:

• LinkedIn Profile: https://www.linkedin.com/in/cherylturja/
• Company Website: https://www.adobe.com/

Meet us here every other week, and we promise to keep it spicy for you. Find Revenue Innovators onApple Podcasts,Spotify, our website, or anywhere you get podcasts.

New! Email us with feedback and guest suggestions at [email protected].