The HeyCreator Show

How to Win at Search in 2020

Listen Later

This week, Copyblogger partners Darrell Vesterfelt and Tim Stoddart returned to talk about the importance and opportunities of SEO for today’s content marketers.

In this conversation, Darrell and Tim get back-to-basics to discuss the power behind search for businesses.

In this episode, Darrell and Tim talked about:

  • Why it’s a mistake to ignore the basics of SEO
  • The importance of establishing yourself as an authority
  • How to set yourself apart from your competition through positioning
  • Tools that any good SEO needs to utilize
  • 3 fundamental things you can do to make Google love your website
  • Commonly undervalued strategies for building your backlink profile
  • Keys to proper site and content structure for optimal SEO
  • Location-based search and Google My Business for beginners
  • And a teaser for a free SEO workshop by Copyblogger
    • The Show Notes
    • Copyblogger.com
    • Darrell on Twitter
    • Tim on Twitter
    • Free SEO Workshop
    • Backlinks Article
      • Tools Mentioned:
      • Google Analytics
      • Google Search Console
      • Google My Business
      • SEM Rush (7-day Pro Trial)
      • Ahrefs
      • Yoast
        • ...more
        View all episodesView all episodes
        Download on the App Store
        The HeyCreator ShowBy HeyCreator
        • 4.6
        • 4.6
        • 4.6
        • 4.6
        • 4.6

        4.6

        297 ratings

        More shows like The HeyCreator Show

        View all
        Hidden Brain by Hidden Brain, Shankar Vedantam

        Hidden Brain

        43,557 Listeners

        Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies by Jason Swenk

        Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

        122 Listeners

        The Skinny Confidential Him Her Show by Lauryn Bosstick Michael Bosstick / Dear Media

        The Skinny Confidential Him Her Show

        14,933 Listeners

        Dhru Purohit Show by Dhru Purohit

        Dhru Purohit Show

        3,535 Listeners

        The Jasmine Star Show by Jasmine Star

        The Jasmine Star Show

        2,599 Listeners

        Radical Disruption by Mya Nichol

        Radical Disruption

        211 Listeners