SGPT Marketing

How to Win with Meta Ads in 2026

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In this episode of the SGPT Marketing Podcast, Miles dives into the reality of running ads on Meta Platforms in 2026 and why many gym owners are getting it wrong.

 

Drawing from his day-to-day experience inside Ads Manager, Miles shares a practical breakdown of what actually drives results today. He focuses on three critical areas:

  • Understanding the platform: Why constant changes and AI-driven features mean you need to stay up to date - and why relying on default settings can cost you leads
  • Volume and variety of creative: How ad fatigue is accelerating and why producing more content (in different styles and formats) is now essential
  • Messaging that speaks to problems: Why your ads should focus on your audience’s pain points - not your gym, your timetable or your features

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    This episode is a must-listen for any gym owner running ads (or thinking about it), offering a grounded, experience-led perspective on how to adapt your strategy, improve lead quality and consistently generate sales in an increasingly competitive landscape.

     

    👉 Learn more at www.hamperagency.co.uk 

    📩 Email: [email protected] 

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