Sparks of Marketing for Healthcare

How to work well with a VA for your practice


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Whether you have a virtual assistant already or you're thinking of hiring one, this episode will help you make this partnership successful for your practice. 

Join me with my guest, Betsy Castro from The Mental Health VA, to talk about when to start with a VA, how to get ready for one and how to make the partnership a success.

- Script Template - 10 Tips for a Successful Group Practice - "Digital Exposure & Client Experience for Mental Health Professionals" -   

About Betsy:

Betsy Castro is a Client Experience Expert and the founder of The Mental Health VA. The Mental Health VA is a team of Mental Health Facilitators and they help therapists in private practice, by closing the gap between themselves and potential clients through digital exposure and communication services, that way therapists can continue to help in the healing journey of individuals and families through therapy. 

Betsy is very passionate about being part of the evolution of the Mental Health industry. Therapy brought so much healing to her world, and had it not been because of all the stigma around mental health when she was a child, she probably would have received the help she needed sooner. While she cannot change the past, she considers her company her redemption. Betsy is building an organization that empowers individuals to empower themselves and others. Betsy and her team are an "adjacent" of the mental health industry.

Find Betsy, as well as a discovery call script on her Instagram here

Join The Clinician’s Social Media Club

Presenting The Clinician’s Social Media Club! Each month, members get access to… 

 Engaging, fill-in-the-blank social media captions from an experienced healthcare writer (me!).
 Customizable Canva templates designed to grab your audience’s attention to match the captions.
 Ways to use healthcare hashtag holidays to educate and inspire your audience.
 Explainer video lessons about how to use the new templates + open office hours. Our healthcare system needs A LOT of fixes. This is one small area where I can solve the overwhelm for clinicians.

My goal is to make social media easy and affordable so that experts can save time and have a bigger impact in this world. This Club is SUPER affordable ($47/month) and SUPER awesome. My beta members are already loving it. 

Ready to make social media for your practice or healthcare business a whole lot easier? Join The Clinician’s Social Media Club for only $47/month to get access to monthly social media captions and matching Canva templates designed with clinicians in mind.

 

About Wendy:

I help healthcare experts stand out by telling their story on websites, emails and social media. When it comes to marketing, the greatest waste is an idea that fails to connect to its audience – not because it wasn’t a good idea but because it wasn’t packaged as a great story.

My goal is to help clinicians stand out with content marketing. I’ve worked in marketing communications for nearly 20 years and experienced firsthand the rapid pace of change in this space. I launched Sparkr Marketing to help you stay ahead in this age of information overload. I’ll help you filter through the countless marketing tactics to find the right ones to reach your target market. Most importantly, I help your business stay true to your story.

Follow me on Instagram and LinkedIn

 

Want to talk strategy for your business? Be in touch! Let’s talk.

 

Got a chance to leave me a review?

I so appreciate reviews for the podcast on iTunes. It helps me build awareness for the show and help more people like you. It will also help me understand what is helpful and what matters the most to you so that I can constantly improve. If you got value from this episode, please take a moment to leave your honest rating and review. You can do that by clicking here.

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Sparks of Marketing for HealthcareBy Wendy Margolin