
Sign up to save your podcasts
Or


Lucy McCarraher is the UK's most experienced business book mentor, having taken over 1,000 entrepreneurs, coaches and consultants through the process of writing books that build businesses.
She co-founded Rethink Press 15 years ago, became the publishing mentor for Daniel Priestley's Key Person of Influence program.
And this year, she received an MBE for services to publishing and diversity.
In this conversation, Lucy reveals:
- Why a business book can be worth £100,000 - and the one thing most people get wrong when they write one 💰
- Why most business books FAIL before they’re even written
- The powerful planning framework she’s used to 1,000+ entrepreneurs actually finish their books
- Why your book should NEVER be a sales pitch (Too many entrepreneurs make that mistake)
- How to write a book that gets your business sold 💰
- The shocking discovery that changed the Business Book Awards forever
- The moment she found out she was receiving an MBE 👑
Lucy has helped over 1,000 entrepreneurs, coaches and consultants write books that don’t just sit on shelves - they build businesses.
This is what it really takes to write a book people remember… and one that actually grows your business 🚀
--------
This episode is brought to you by our sponsors: Mavericks Founders Network.
If you’re an ambitious founder who’s ready to grow faster and think bigger, Mavericks is the network built to help you do exactly that.
Your annual membership gives you access to four incredible in-person events each year, where you’ll connect with world-class entrepreneurs, potential clients, investors and collaborators.
Plus... monthly mastermind rooms led by expert coaches, exclusive Meet the Founder sessions, and a private Slack community of founders who are building alongside you.
If you’re serious about scaling your business and surrounding yourself with people who’ll challenge, support and accelerate your journey, Mavericks Founders Network is for you.
Sign up here: https://atomic.site/mavericks
------
Lucy's Links:
BookMagic: https://bookmagic.ai
Workshop: https://workshop.bookmagic.ai
LinkedIn: https://www.linkedin.com/in/lucymccarraher/
-------
Steal our Sales Call Success Template and convert more of the right people on calls and get more ‘YESES’ than ever before without feeling salesy
Access our FREE Sales Call Success Template, to help double your conversation rate call, forevermore.
https://atomic.site/sales-script/
------
#DontWorkHarder #BusinessGrowth #SalesandMarketing
By ATOMICLucy McCarraher is the UK's most experienced business book mentor, having taken over 1,000 entrepreneurs, coaches and consultants through the process of writing books that build businesses.
She co-founded Rethink Press 15 years ago, became the publishing mentor for Daniel Priestley's Key Person of Influence program.
And this year, she received an MBE for services to publishing and diversity.
In this conversation, Lucy reveals:
- Why a business book can be worth £100,000 - and the one thing most people get wrong when they write one 💰
- Why most business books FAIL before they’re even written
- The powerful planning framework she’s used to 1,000+ entrepreneurs actually finish their books
- Why your book should NEVER be a sales pitch (Too many entrepreneurs make that mistake)
- How to write a book that gets your business sold 💰
- The shocking discovery that changed the Business Book Awards forever
- The moment she found out she was receiving an MBE 👑
Lucy has helped over 1,000 entrepreneurs, coaches and consultants write books that don’t just sit on shelves - they build businesses.
This is what it really takes to write a book people remember… and one that actually grows your business 🚀
--------
This episode is brought to you by our sponsors: Mavericks Founders Network.
If you’re an ambitious founder who’s ready to grow faster and think bigger, Mavericks is the network built to help you do exactly that.
Your annual membership gives you access to four incredible in-person events each year, where you’ll connect with world-class entrepreneurs, potential clients, investors and collaborators.
Plus... monthly mastermind rooms led by expert coaches, exclusive Meet the Founder sessions, and a private Slack community of founders who are building alongside you.
If you’re serious about scaling your business and surrounding yourself with people who’ll challenge, support and accelerate your journey, Mavericks Founders Network is for you.
Sign up here: https://atomic.site/mavericks
------
Lucy's Links:
BookMagic: https://bookmagic.ai
Workshop: https://workshop.bookmagic.ai
LinkedIn: https://www.linkedin.com/in/lucymccarraher/
-------
Steal our Sales Call Success Template and convert more of the right people on calls and get more ‘YESES’ than ever before without feeling salesy
Access our FREE Sales Call Success Template, to help double your conversation rate call, forevermore.
https://atomic.site/sales-script/
------
#DontWorkHarder #BusinessGrowth #SalesandMarketing