Sparks of Marketing for Healthcare

How to write better captions for social media


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How many times have you stared at a blank curser wondering what to write for a social media post? Um...many!   Listen to this week's episode of the podcast to find out 5 categories of social media captions that apply to any industry--especially clinicians.   By focusing on these 5 categories of captions, you'll create content that promotes your services, connects to your audience, educates them and inspires them.   You can remember the categories with the acronym PRICE:   P: Promotional content R: Relatable content I: Inspirational content C: Conversational content E: Educational content   Find out the details on all of these kinds of captions and how to make writing them easier and faster.   Have you checked out The Clinician's Social Media Club yet?   Whether you're a new or experienced clinician, social media is either time consuming or expensive--or both.   My goal is for The Clinician's Social Media Club to be a game changer for hundreds of clinicians.   If you or someone you know is using social media to grow your practice or healthcare thought leadership, read on  Presenting The Clinician's Social Media Club! Each month, members get access to...    Engaging, fill-in-the-blank social media captions from an experienced healthcare writer (me!).  Customizable Canva templates designed to grab your audience’s attention to match the captions.  Ways to use healthcare hashtag holidays to educate and inspire your audience.  Explainer video lessons about how to use the new templates + open office hours.   Our healthcare system needs A LOT of fixes. This is one small area where I can solve the overwhelm for clinicians. My goal is to make social media easy and affordable so that experts can save time and have a bigger impact in this world.   This Club is SUPER affordable ($47/month) and SUPER awesome. My beta members are already loving it.   https://sparkrmarketing.com/membership/

 

About Wendy Margolin:

I help healthcare practices and businesses stand out by telling your story on websites, emails and social media. When it comes to marketing, the greatest waste is an idea that fails to connect to its audience – not because it wasn’t a good idea but because it wasn’t packaged as a great story.

My goal is to help healthcare experts stand out with content marketing. I’ve worked in marketing communications for nearly 20 years and experienced firsthand the rapid pace of change in this space. I launched Sparkr Marketing to help you stay ahead in this age of information overload. I’ll help you filter through the countless marketing tactics to find the right ones to reach your target market. Most importantly, I help your business stay true to your story.

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Want to talk strategy for your business? Be in touch! Let’s talk.

 

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Sparks of Marketing for HealthcareBy Wendy Margolin