As SEOs, we’re used to spending countless hours digging around keyword tools like Ahrefs and SEMrush.

No more!

What do we do now? We focus on a strategy called pain point SEO.

Pain point SEO focuses on the pain points of a target audience and the keywords tied to those pains.

Now, usually, that means neglecting high volume keywords that everyone else in your industry uses.

It also means actually answering the questions your audience has instead of regurgitating garbage from around the web.

I get it. Everyone thinks the way to rank and get traffic to their site is to write on the same topics with the same keywords, but just do it better to get ahead.

That doesn’t work as much today.

Sure, ranking for keywords will always matter, but to actually get conversions from your content and excel to make 8+ figures, you have to start focusing on your customers’ point of pain.

Yes, I said it. Revenue generation and more than just a few million is the ultimate objective.

The moment you step away from just ranking a few keywords without ever talking to your target demographic will be when you finally start to see true success.