Fresh Ears is going fortnightly! Fresh Air Founder Neil Cowling and Director of Content Michaela Hallam sit down with Zoe Bruton, Commercial Director at Say It Now, who are bringing voice-response to podcasts. Together, they explore how voice AI is giving consumers the ability to interact with an ad via their smart speaker, reducing the cognitive load, and creating a seamless, interactive exchange without interrupting their listening. We also discuss recent audio news, and there's a podcast recommendation from the Fresh Air team.

To find out more about how Fresh Air can help you create a podcast for your brand, or promote your brand through audio, go to freshairproduction.co.uk

See omnystudio.com/listener for privacy information.