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Do you ever wonder if your customers read your emails or even receive them? We did too, so we commissioned a survey to find out and we learned a lot about consumer email habits and sentiment. Today we speak with Natalie Schwab, director of content marketing at Zipwhip. Natalie's team recently published an e-book called, Why Your Customers Don't Read Your Emails Anymore, based on that research. We'll discuss the findings, but more importantly, we'll discuss what they mean for businesses trying to reach their customers.
Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email [email protected].
Do you ever wonder if your customers read your emails or even receive them? We did too, so we commissioned a survey to find out and we learned a lot about consumer email habits and sentiment. Today we speak with Natalie Schwab, director of content marketing at Zipwhip. Natalie's team recently published an e-book called, Why Your Customers Don't Read Your Emails Anymore, based on that research. We'll discuss the findings, but more importantly, we'll discuss what they mean for businesses trying to reach their customers.
Tune in each month for the latest episodes of Zipcast. Don’t forget to follow us on Apple Podcasts, Google Play and Spotify. If you have any suggestions for the show, feel free to text us at (347) 772-3529 or email [email protected].