Zipcast

How Your Customers Really Feel About Your Emails


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Do you ever wonder if your customers read your emails or even receive them? We did too, so we commissioned a survey to find out and we learned a lot about consumer email habits and sentiment. Today we speak with Natalie Schwab, director of content marketing at Zipwhip. Natalie's team recently published an e-book called, Why Your Customers Don't Read Your Emails Anymore, based on that research. We'll discuss the findings, but more importantly, we'll discuss what they mean for businesses trying to reach their customers. 

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ZipcastBy Zipwhip