HR Leaders

HR's role in Developing & Nurturing a "Purpose-Driven org" and how that links to Company Culture

09.01.2021 - By Chris RaineyPlay

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In this episode of the HR Leaders podcast, I'm joined by my guest Matty Harary, CHRO at Strauss Coffee B.V.

Episode Highlights

00:00 - Intro

02:51 - What's top of his mind

05:05 - Keeping employees safe while continuing business

08:02 - Strauss Coffee as a purpose-driven organisation

12:32 - HR's role in developing purpose

15:43 - Freedom within a framework

20:39 - How the pandemic changed the way of working

25:24 - The importance of good employee brand proposition

29:21 - An example of Strauss living its purpose

33:40 - The intersection between HR and marketing

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