I cover many cool events, festivals, etc in my career and I have to say I have enjoyed most them. Lately however, I have seen a shift, where there seems to breakdown with press and PR. What happened?
I think with the digital and influx of bloggers shift, there has been something lost. The thing to remember is that we are ultimately on the same side so there has to be a way to work better together.
What I am listening to know is "Lean on Me" by the legendary Bill Withers because in order for Press and PR to succeed, we have to depend on each other and work together for the common good.