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HUB 479: AUTHOR PANEL - Jacqueline Kucera and Marcey Rader
Publishing a book is exciting—but without a clear strategy, it’s easy to waste time and money on tactics that don’t deliver. I’ve seen authors spend thousands on marketing tools or consultants without first identifying their goals, audience, or messaging. The result? A lot of effort with very little return.
That’s why I emphasize building a strategic foundation before making big investments. When you know who your book is for, how it fits into your business, and what success looks like, you can make smarter decisions and avoid costly detours.
If you’re unsure how to make your book work for your business—or you’ve already spent money on tactics that fell flat—I invite you to a complimentary 30-minute book launch brainstorming session. Schedule yours at www.BookLaunchBrainstorm.com.
Let’s dive into today’s panel discussion, where our guests will share real stories of what happens when you lead with strategy—or don’t.
Jacqueline Kucera, author of “Fearless Mind: How Your Human Brain Beats Artificial Intelligence.”
Marcey Rader wrote “Reclaim Your Workday: Sustainable Productivity Strategies for the New World of Work,” a guide for professionals who are done with burnout and ready to take back control. This book offers practical, real-world strategies to work smarter, communicate more effectively, and lead with purpose.
Please join me in welcoming Jacqueline and Marcey.
In this episode, we discuss the following:
🟠 Making Your Book a Strategic Business Asset: Discover how to use your book as a B2B marketing tool (not just chasing sales) with smart outreach, bulk giveaways, and creative follow-up that generate real leads and consulting gigs.
🟠 The Evolution from First Book Nerves to Confident Author: Hear candid storiees about “birth-like” nerves as a debut author to finding a groove, growing from reader feedback, and integrating books into a leadership practice.
🟠 Launch Teams, Reviews, and Tangible Touchpoints: Learn practical hacks for gathering Amazon reviews, crafting strategic launch teams, using bookmarks and postcards with QR codes, and keeping your book top-of-mind long after launch day.
🟠 Turn Your Book Into a Door Opener: We dig into real examples of how physical books, postcards, and bookmarks are conversation starters and business development tools—plus bonus tips for hosting your own events and tying launches to big conferences.
Links for Jacqueline Kucera
LinkedIn and Instagram
www.socoachleadership.ch
COMING SOON! “Fearless Mind: How Your Human Brain Beats Artificial Intelligence”
“Wake Up Woman. It's Your Time To Lead. 10 Steps to Become a Transformational Leader and Achieve Personal and Professional Growth”
“Hey Man, Wake Up! Have You Been Framed?” https://www.amazon.de/-/en/Jacqueline-Kucera-ebook/dp/B0DY6HDS87
Links for Marcey Rader
www.helloraderco.com
www.marceyrader.com
www.ReclaimYourWorkDay.com
“Reclaim Your Workday: Sustainable Productivity Strategies for the New World of Work”
Other Resources
Listen to my episode with Jenn T. Grace.
Robbie’s Resources
Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.
Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com
Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com
Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.
Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.
Learn more about your ad choices. Visit megaphone.fm/adchoices
View all episodes
By Robbie Samuels - business growth strategy coach and book launch strategist
4.9
6666 ratings
Publishing a book is exciting—but without a clear strategy, it’s easy to waste time and money on tactics that don’t deliver. I’ve seen authors spend thousands on marketing tools or consultants without first identifying their goals, audience, or messaging. The result? A lot of effort with very little return.
That’s why I emphasize building a strategic foundation before making big investments. When you know who your book is for, how it fits into your business, and what success looks like, you can make smarter decisions and avoid costly detours.
If you’re unsure how to make your book work for your business—or you’ve already spent money on tactics that fell flat—I invite you to a complimentary 30-minute book launch brainstorming session. Schedule yours at www.BookLaunchBrainstorm.com.
Let’s dive into today’s panel discussion, where our guests will share real stories of what happens when you lead with strategy—or don’t.
Jacqueline Kucera, author of “Fearless Mind: How Your Human Brain Beats Artificial Intelligence.”
Marcey Rader wrote “Reclaim Your Workday: Sustainable Productivity Strategies for the New World of Work,” a guide for professionals who are done with burnout and ready to take back control. This book offers practical, real-world strategies to work smarter, communicate more effectively, and lead with purpose.
Please join me in welcoming Jacqueline and Marcey.
In this episode, we discuss the following:
🟠 Making Your Book a Strategic Business Asset: Discover how to use your book as a B2B marketing tool (not just chasing sales) with smart outreach, bulk giveaways, and creative follow-up that generate real leads and consulting gigs.
🟠 The Evolution from First Book Nerves to Confident Author: Hear candid storiees about “birth-like” nerves as a debut author to finding a groove, growing from reader feedback, and integrating books into a leadership practice.
🟠 Launch Teams, Reviews, and Tangible Touchpoints: Learn practical hacks for gathering Amazon reviews, crafting strategic launch teams, using bookmarks and postcards with QR codes, and keeping your book top-of-mind long after launch day.
🟠 Turn Your Book Into a Door Opener: We dig into real examples of how physical books, postcards, and bookmarks are conversation starters and business development tools—plus bonus tips for hosting your own events and tying launches to big conferences.
Links for Jacqueline Kucera
LinkedIn and Instagram
www.socoachleadership.ch
COMING SOON! “Fearless Mind: How Your Human Brain Beats Artificial Intelligence”
“Wake Up Woman. It's Your Time To Lead. 10 Steps to Become a Transformational Leader and Achieve Personal and Professional Growth”
“Hey Man, Wake Up! Have You Been Framed?” https://www.amazon.de/-/en/Jacqueline-Kucera-ebook/dp/B0DY6HDS87
Links for Marcey Rader
www.helloraderco.com
www.marceyrader.com
www.ReclaimYourWorkDay.com
“Reclaim Your Workday: Sustainable Productivity Strategies for the New World of Work”
Other Resources
Listen to my episode with Jenn T. Grace.
Robbie’s Resources
Schedule a complimentary book launch brainstorming session: www.BookLaunchBrainstorm.com.
Find all the archived podcast episodes, plus an invitation to free virtual networking events for writers and authors, AND Hub Partners ready to help entrepreneurs become successful authors: www.BizBookPubHub.com
Join the waitlist for the next Kindle Flash Sale for entrepreneurial authors: www.BizKindlePromo.com
Subscribing (or following) and leaving a rating and review wherever you are listening helps this podcast be discovered.
Biz Book Pub Hub Podcast features interviews with experts who help entrepreneurs become successful authors and author panels discussing the ROI of publishing a business book.
Learn more about your ad choices. Visit megaphone.fm/adchoices