Artificially Intelligent Marketing

HubSpot's Clearbit Data Power-up, AI Hallucinations Busted (?), Biological Breakthroughs, and Copilot Goes Mainstream


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On this week's episode, we discuss:

HubSpot Acquires Clearbit for Enhanced B2B Data

HubSpot acquires Clearbit to integrate its firmographic data into HubSpot's CRM. This brings unprecedented B2B data into the platform for improved customer intelligence and personalization for marketing and sales applications.

OpenAI Upgrades ChatGPT Interface

OpenAI upgrades ChatGPT with new capabilities like analyzing PDFs, while eliminating the need to switch between modalities and chats to get stuff done. This streamlines workflows but may threaten some third-party tools.

Stability AI Launches New Image Capabilities

Stability AI releases new API-driven image manipulation tools like Sky Replacer and Stable Fine-Tuning. These allow rapid image customization for industries like real estate, gaming, and marketing.

Emotional Prompts Enhance AI Performance

New research shows emotional prompts like urgency or encouragement boost AI model performance. This could indicate a form of basic emotional intelligence in large language models.

Woodpecker Framework Tackles AI Hallucinations

Chinese researchers develop Woodpecker to reduce hallucinations in AI text generation, providing users with more confidence in the outputs.

AI Detects Diabetes from Voice

Canadian researchers use AI to diagnose Type 2 Diabetes from voice, detecting subtle acoustic patterns. This showcases AI’s ability to find disease biomarkers humans can’t perceive.

AlphaFold 2 Predicts Biological Structures

DeepMind's AlphaFold 2 advances protein structure prediction and expands to more molecules. This further enables computational biology and drug discovery.

Bletchley AI Summit Focuses on Risks

Historic AI summit held at Bletchley Park brings together global experts. Discussions emphasize existential risk, but reach no firm policies.

Microsoft Rolls Out Windows 11 Co-Pilot

Microsoft launches Windows 11 Co-Pilot to assist with OS commands and tasks via natural language. Its usefulness may depend on one's level of tech proficiency.

Office 365 Co-Pilot Available to Enterprises

Microsoft brings AI co-pilot to Office 365, rolling out to enterprises first. Early access indicates it currently has limitations compared to expectations.

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Artificially Intelligent MarketingBy Paul Avery and Martin Broadhurst