In this episode, I sat down with senior creative and copywriter Bruno Cisco to dive deep into the real creative impact of AI. We unpacked the evolution of copywriting, the creative pitfalls of overusing AI tools, and how brands can actually stand out when everything is starting to sound the same.

Whether you're a junior creative, brand owner, or AI enthusiast, this is a must-listen for anyone navigating creativity in the age of automation.

Chapters

06:00 How AI Disrupts Copywriting

15:00 Breaking Down ChatGPT’s “Analog” Campaign

25:00 Avoiding AI Slop & Finding Your Voice

35:00 How Small Brands Can Differentiate

52:00 Advice for Junior Copywriters

Links

Quillbot

SuperSide

Find Cisco online

Bruno Cisco's Linkedin

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This episode is a personal one. I take you behind the scenes of a creative experiment where I used AI tools to turn one of my old short film scripts into an audio story. From adapting the format to generating voices and sound effects, I break down the full journey: failures, fixes, and what I learned along the way.

Chapters:

00:00 – Intro & Creative Shift
01:00 – From Film Scripts to AI Stories
02:00 – The Power of Letting Ideas Out
03:00 – Rewriting Visuals for Audio
04:00 – Dialogue Polishing with ChatGPT
05:00 – Generating Voices with Eleven Labs
06:00 – Sound Effects, Emotions & Beta Limitations
07:00 – Audiobook Tool vs. Manual Process
08:00 – The Result

Links:

Eleven Labs

Envato Elements

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In this episode, "we’re" back from our summer pause with a few important updates. One of us is going solo for now, and we’re shifting the release rhythm of the podcast. 

We also kick off a new wave of AI-driven creative experiments, starting with a unique AI-narrated reflection on Isaac Asimov’s iconic short story The Last Question.

Chapters

00:00 – Solo Mic Update
Daniel shares why he’ll be hosting solo for a while.

01:00 – Career Moves & Changes
Personal updates including new roles and life priorities.

02:00 – Podcast Changes
We’re shifting from weekly episodes to two per month to maintain quality.

03:00 – A New Format Experiment
Introduction to a special AI-driven episode featuring Asimov’s The Last Question.

Links

Neurons

ElevenLabs

The Last Question by Isaac Asimov

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We’re taking a short break in September to reset and recharge. Back in October with new episodes. 
Thanks for listening & see you in October.

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In this episode, we sit down with Tiago Pereira, Co-Founder and AI Strategy Lead at Nordfy, to explore how AI is transforming architecture and creative industries. From early career experiences in Europe to launching Nordfy, Tiago shares his perspective on integrating AI into design workflows, improving efficiency, and unlocking new levels of creative freedom.

Chapters:

00:00 – Early Career Across Europe

08:00 – Discovering the Need for Digital Transformation

13:00 – How AI Is Entering Architectural Workflows

18:00 – Rethinking Processes with AI as a Virtual Coworker

23:00 – The Holistic AI Workflow in Architecture

33:00 – Blueprint AI and the Future of Documentation

39:00 – Building Nordfy and Accelerating AI Adoption

47:00 – Creative Freedom and Elements of Surprise

53:00 – The AI-Native Architect of the Future

58:00 – Skills, Specialization, and Career Advice for Young Architects

Links

Nordfy Academy

Tiago Pereira's Linkedin

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In this episode, we explore Denmark’s groundbreaking move to grant people copyright over their own face, voice, and body. It’s a response to the deepfake crisis and a signal to the world: it’s time to treat your likeness as intellectual property. We dive into what this law means, how it could reshape tech accountability, and why it might be the future of digital rights.

Chapters
00:00 – Denmark’s Deepfake Law Explained
01:00 – Copyrighting Your Face?
03:00 – Real-Life Deepfake Scams
06:00 – Could This Law Be Misused?
08:00 – Protecting Regular People
13:00 – Consent and Public Filming
15:00 – Platforms & Responsibility
17:00 – Balancing Free Speech & Regulation
21:00 – Algorithmic Incentives & Harm
25:00 – Why This Law Matters Right Now

Links

The Guardian's Article

The New York Times Article

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In this episode, we dive deep into the D&AD + Shutterstock “AI  Creativity Report 2025.” With insights from nearly 300 creative leaders across 55 countries, it’s a snapshot of how AI is shaking up creativity. We talk jobs, ethics, pricing, new roles, and the seven big shifts every creative leader needs to know.

Chapters
00:00 – Report Overview
03:00 – Ethical Concerns & Resistance
07:00 – Disruption in Creative Roles
10:00 – Emotional Intelligence Meets Tech
12:00 – Creativity, Experience & the Next Generation
15:00 – The Seven Big Shifts
21:00 – The Economics of Imagination
24:00 – Evolving Partnerships
2:00 – 5. Code Meets Craft
36:00 – Creativity Unchained
39:00 – Recommendations for Creatives & Leaders

Links
Checkout the full report

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In this episode, me and my co-host sat down with Malte Lange: certified B2B Marketing Expert and founder of Lead Your Way.

With 17+ years of experience and a background in engineering, Malte doesn’t just talk strategy, he implements it. We covered how AI is actually changing B2B marketing workflows today.

Chapters
00:00 – Who is Malte Lange
02:45 – The IT + Marketing Blend
06:10 – AI in Action
10:30 – Clients vs. AI: Who’s Driving?
14:00 – Real-World Use Cases
17:15 – Cross-Platform AI Strategy
20:40 – Planning vs. Doing
24:00 – AI vs. Creativity
28:10 – Tips for Marketers
33:00 – What’s Next?

Links
Malte's Linkedin Profile
Lead Your Way Agency

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In this episode, we will talk about the story of The Velvet Sundown, a band that exploded on Spotify: with AI-generated bios, images, and possibly music. 

We explore the mystery, the community speculation, and how YouTuber Rick Beato helped uncover the truth.

Chapters
01:00 - The rise of a band no one had seen
03:00 - Monetizing AI music: legal and ethical questions
04:00 - Playing “Dust On the Wind”
07:00 - Musical quality vs. authenticity
08:00 - AI tools enhancing creativity
11:00 - Rick Beato’s AI detection analysis
17:00 - The science behind splitting tracks
20:00 - The giveaway: AI audio artifacts
21:00 - Velvet Sundown’s official AI confirmation
25:00 - What this means for musicians and creators
27:00 - Democratizing music production

Mention
Rick Beato's Youtube Channel
Velvet Sundown Analysis Video

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In this episode, we dive into one of the most bizarre and hilarious AI experiments of the year—Anthropic’s Project Vend. We explore how Claude 3.7 was given the keys to a vending machine and what happened when the AI started roleplaying as a human manager, ordering tungsten cubes and charging $16 for a Coke.

Highlights:
Claude started strong: managing stock, recommending snacks
Then it went rogue: ordering tungsten cubes, setting weird prices
Invented a fake payment system—real money got lost
Started roleplaying like a human in Slack
Eventually improved after tighter constraints and human feedback

Chapters:
00:00 AI Runs a Vending Machine?
02:00 Meet Claudius the Store Manager
03:30 When Things Go Off the Rails
05:30 Tungsten Cubes and Fake Payment Systems
07:00 Claudius Goes Full Human
08:00 Anthropic's Debug Strategy
09:30 Why It’s Not a Failure
12:00 The Gap Between AI and Reality
15:00 Real-World Dangers of Autonomous AI
18:00 The Need for Real-World Context

Links
Anthropic's Project Vend Report - https://www.anthropic.com/research/project-vend-1
Claude 3.7 by Anthropic
Tungsten Cubes (yes, really)

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