Human8 Podcast

In this episode we introduce we explore some of the rumors, myths, and legends around marketing and market research, namely the use of subliminal messaging in movie theaters.

In the first episode of the show we hear about a looming problem facing the market research industry and how we got here. Along the way you'll hear from current practitioners, some of the great minds of the past, and explore some of the technological leaps research has taken along the way.

Market research is about people and people all have stories to tell. We want to tell those stories.

This podcast explores the industry built around understanding people’s motivations. We’re talking to clients, researchers, academics – anyone with a story to tell about market research. Because the best research is all about storytelling.