I Am Lakeland®

I Am Lakeland®

By Donald P. BurnsBusinessEntrepreneurship
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I Am Lakeland® episodes

  • Dori Shackelford of dōTERRA sits down with Don Burns.

    In this episode of the I Am Lakeland podcast, host Don Burns sits down with Dori Shackleford, a Wellness Advocate for dōTERRA, to explore the world of essential oils and natural health. Dori shares her journey from a military family life to becoming a leading educator in Lakeland for plant-based wellness, explaining how dōTERRA—meaning "Gift of the Earth"—focuses on 100% pure, globally sourced products that help reduce toxins in our daily lives.

    The conversation covers a wide range of natural solutions for common ailments. Dori highlights popular products like the On Guard line for immune support, Lavender for sleep, and Lemon for liver detox and energy. She also introduces Don to Deep Blue, a topical solution for muscle tension, and explains the fascinating connection between essential oils and emotional health. A key takeaway is Dori's philosophy of education over sales; she emphasizes that oils are complementary to professional medical care and works closely with individuals to narrow down exactly what their bodies need.

    One of the most intriguing segments features the iTOVi scanner, a handheld device Dori uses to scan biorhythms and identify which oils and supplements a person's body is currently responding to. Don experiences a live scan, revealing insights into his cardiovascular health and skin needs, demonstrating how technology and nature can work together to provide a personalized wellness profile.

    Whether you're looking to improve your sleep, boost your immunity, or simply transition to a more natural lifestyle, this episode is packed with actionable advice. Dori offers one-on-one consultations, business "lunch and learns," and "Tips and Sips" parties to help the Lakeland community stay "Happy, Healthy, and Oiled." 64

    25 min
  • Irisjan Pereles of Irisjan Photography sits down with Don Burns.

    In this episode of the I Am Lakeland podcast, host Don Burns sits down with Irisjan Pereles, a professional photographer, homeschool mom, and community advocate originally from Puerto Rico. Iris shares her journey of moving to Lakeland in 2017 and how her passion for capturing moments evolved into a powerful mission of faith, hope, and community building.

    The conversation highlights Iris’s extensive background in photography, which she began professionally in 2005. Since arriving in Lakeland, her work has transitioned from weddings and large events to focusing on brand photography and collaborations. She discusses how she uses her skills to help local influencers, nonprofits, and new brands find their voice and visual identity. Iris also reflects on her homeschooling journey, which began in 2019, and how documenting their daily life during the pandemic led to a thriving social media presence that resonates with families both locally and back home in Puerto Rico.

    Deeply personal and inspiring, Iris opens up about her faith and her self-published testimonial (available in Spanish, with an English version in progress). She shares how experiencing profound loss at a young age led her to use photography as a way to preserve memories and eventually as a tool for ministry. Her mission is to provide empathy and hope to those struggling with grief, emphasizing that it is our duty to give back the love and support we receive during hard times.

    Don and Iris also celebrate the unique spirit of the Lakeland community. From the supportive network of homeschoolers to the collaborative nature of local business owners, Iris expresses her amazement at how Lakeland fosters growth and connection. This episode is a beautiful look at how passion, when combined with a heart for service, can create a lasting impact. 63

    12 min
  • Momo of Charismo Creates shop sits down with Don Burns.

    In this episode of the I Am Lakeland podcast, host Don Burns sits down with Momo, the creative force behind Charismo Shop. The conversation offers an inspiring look into the journey of a local entrepreneur, starting with Don’s own transition from a 20-year career in maintenance to becoming a community directory founder and content creator. He shares his vision for I Am Lakeland—a central hub designed to spotlight the artists, shops, and unique stories that make the Lakeland area special.


    Momo introduces her brand, Charismo Shop, which specializes in original stationary and accessories like stickers, keychains, and pens. She explains the heart behind her work: a message of self-acceptance and embracing your "inner weirdo." One of her most popular items, the "Certified Silly Goose" license, perfectly captures this quirky and relatable energy. Momo also shares her plans for product expansion, including tote bags and notebooks, and discusses the challenges and rewards of running an in-house business with her partner from their apartment.


    The episode delves into the importance of community and networking. Momo reflects on her positive experiences at local events like "Lakeland is Our Business," where she connects with other creators and supporters. Don, impressed by Momo’s unique social media style and editing skills, emphasizes how her sincere and "hometown" vibe truly resonates with the audience.


    Whether you’re a fellow small business owner or a Lakeland local, this episode is a heartwarming reminder of the power of staying true to yourself. Momo’s story is a testament to the fact that with a little "magic" and a lot of heart, you can build something that truly connects with people. You can find more of her work at charismoshop.com or follow her journey on Instagram and TikTok. 62

    12 min
  • Chad Chastain of Lakeland Punk Rock Flea Market sits down with Don Burns.

    In this episode of the I Am Lakeland podcast, host Don Burns welcomes Chad Chastain, the founder of the Lakeland Punk Rock Flea Market, for an energetic deep dive into Lakeland’s thriving counterculture scene. Chad shares his journey from playing in punk bands since his teens to creating a massive community event that now draws thousands of visitors to the heart of Lakeland twice a year.

    The conversation explores how the Punk Rock Flea Market grew from a small gathering at Swan Brewing into a major festival featuring over 70 vendors, live music, and a unique "DIY" spirit. Chad explains his curated approach to selecting vendors—focusing on maintaining a fun, "party" atmosphere—and his commitment to showcasing bands from across Central Florida to reconnect the regional music scene. He also highlights the event's philanthropic side, noting that proceeds often benefit local organizations like Rose Dynasty and the Red Tent Initiative.

    A particularly inspiring part of the episode focuses on the "power couple" dynamic between Chad and his wife, Ellen, who runs Art Crawl. Together, they are pillars of the Lakeland arts community, providing accessible platforms for emerging artists and musicians. Whether you’re a lifelong punk fan or just curious about Lakeland’s creative community, this episode is a great look at how passion and a "do-it-yourself" attitude can build something truly special.

    The Lakeland Punk Rock Flea Market typically takes place on the last Sundays of March and September. 61

    17 min
  • Kevin & Jimmy of The Cultivated Pig sit down with Don Burns.

    In this episode of "I Am Lakeland," host Don Burns sits down with Kevin and Jimmy, the founders of The Cultivated Pig, a Lakeland-based barbecue business that is redefining the local food scene with its "Texas-inspired" philosophy. Recorded at COhatch, the conversation covers their journey from the oil fields and luxury hotels of Texas to becoming staples of the Lakeland culinary community.

    Kevin, a professionally trained chef who worked for luxury chains like the Four Seasons, and Jimmy, a tech entrepreneur with a background in business and software, share how they teamed up to bring authentic, wood-smoked barbecue to Florida. They discuss their roots at Catapult, Lakeland's premier entrepreneurship hub, and their transition from a mobile smoker to their current residency at the Catapult popup window.

    Whether you're a barbecue aficionado or an aspiring business owner, Kevin and Jimmy’s story of "Texas grit" and culinary excellence is a testament to the power of doing things the hard way to achieve the best results. 60

    17 min
  • Mike & Nate of Mike & Mike’s Desserts sit down with Don Burns.

    In this episode of "I Am Lakeland," host Don Burns sits down with Mike and Nate from Mike & Mike’s Desserts, a local success story that has grown from a home kitchen concept into a brand featured in major retailers like Publix. Recorded at COhatch, the conversation explores the grit, strategy, and "pioneer spirit" required to scale a niche food business in a competitive market.

    Mike shares how the business began with his mother’s recipes. After an early attempt to break into gas stations taught him the realities of production, he teamed up with his high school friend, Nate, to re-engineer the products. Together, they transformed traditional family favorites into "plant-based/free-from" cupcakes that don't sacrifice taste, focusing on creating a high-quality product that appeals to everyone, not just those with dietary restrictions.

    Whether you’re a sweet-tooth looking for your next favorite treat or an aspiring entrepreneur interested in the "Consumer Packaged Goods" (CPG) industry, Mike and Nate’s journey offers a masterclass in product-market fit and the power of local collaboration. 59

    17 min
  • Chris Hunt the Florida Bushman sits down with Don Burns.

    In this moving episode of "I Am Lakeland," host Don Burns sits down with Chris Hunt, better known to millions of social media followers as the Florida Bushman. Recorded at COhatch, this conversation goes far beyond the laughs and jumpscares of Chris’s viral videos, revealing the incredible story of resilience and heart behind the ghillie suit.

    Chris, a Lakeland native, opens up for the first time about his lifelong medical journey. Born with a hole in his heart and undergoing his first pacemaker surgery at just 11 months old, Chris has survived leukemia, multiple open-heart surgeries, and a stroke at the age of 13. Despite these challenges, he maintains a profound sense of gratitude and a mission to spread joy through his unique brand of street performance.

    Whether you've seen him scaring fans at Bucs games or scaring tourists on Clearwater Beach, Chris’s story is a powerful reminder that our struggles don't define us—our spirit does. 58

    33 min
  • Bill Hunter of Pharr Out Media sits down with Don Burns.

    In this episode of "I Am Lakeland," host Don Burns is joined by Bill Hunter, a veteran photographer and the founder of Pharr Out Media. Recorded at COhatch, this conversation delves into Bill’s 30-year journey behind the lens—from his early days in the Marine Corps to becoming a specialist in commercial branding and fine art photography in Lakeland.

    Bill shares how his middle name, "Pharr," inspired his business name and reflects on his transition from the era of film to the digital age. Having recently moved to Lakeland to be closer to family, Bill discusses his passion for capturing the "craftsmanship" of local businesses and his deep appreciation for the community’s unique, small-town feel.

    Whether you're a business owner looking to elevate your brand or an art lover interested in the technical side of photography, Bill’s blend of old-school experience and modern creativity offers an inspiring look at the power of the visual image. 57

    13 min
  • Darius Matis of Men in Kilts sits down with Don Burns.

    In this episode of "I Am Lakeland," host Don Burns sits down with Darius Matis, the owner and operator of Men In Kilts Lakeland. Recorded at COhatch, this conversation explores how a former high-voltage electrician from Romania (via Canada) brought a unique and eye-catching cleaning service to Central Florida.

    Darius shares his journey of moving his family from the cold climates of Alberta, Canada, to the sunshine of Lakeland in 2023. Looking for a fresh start, he launched the local franchise of Men In Kilts, a professional exterior cleaning company known for its high standards of service and its technicians' distinctive attire.

    Whether you're looking to brighten up your home's curb appeal or you're simply curious about the man behind the kilt, Darius’s story is a great example of the entrepreneurial spirit that keeps Lakeland looking its best. 56

    10 min
  • John Keller custom corn cob pipes sits down with Don Burns.

    In this episode of "I Am Lakeland," host Don Burns sits down with John Keller, a local artist and retired nurse who has turned a unique hobby into a refined craft. Recorded at COhatch in Downtown Lakeland, the conversation explores John’s fascinating work creating custom-made corn cob tobacco pipes, a passion that blends historical appreciation with modern artistry.

    John, originally from Fort Meade and a long-time Lakeland resident, shares how he began "dabbling" in pipe making around 2016 while still working as a Licensed Practical Nurse. His goal is to debunk the myth that corn cob pipes are merely disposable items, instead treating the factory-made bowls as a "canvas" for high-end, durable works of art.

    Whether you are a pipe enthusiast, a fan of local craftsmanship, or someone looking for inspiration on how to navigate life's "speed bumps" with grace, John Keller’s story is a beautiful reminder that any object can be transformed into art when approached with heart and intention. 55

    18 min

About I Am Lakeland®

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Spreading love & kindness from Lakeland, Florida.