Discover how one person's journey from the Peace Corps in Guinea to becoming a champion for African small businesses has paved the way for entrepreneurial success across the continent. We are joined by the inspiring founder of Oze, who shares their motivational story of empowering entrepreneurs in Ghana through a unique blend of finance, theater, and an asset-based mindset. Listen as we unveil the creation of Oze, a platform born from the necessity of innovation during the Ebola outbreak, focusing on empowering small businesses with data-driven insights and meticulous record-keeping.

Our conversation shines a spotlight on the strategic decisions that led to choosing Ghana as the launch pad for Oze, revealing the country's strong smartphone penetration and entrepreneurial spirit. Explore the vital role of data in guiding business growth and the critical distinctions between tech startups and small businesses striving for sustainability and profitability. Our guest shares valuable lessons on navigating the complex business landscape in Africa, emphasizing customer-centric growth and the importance of addressing inefficiencies before seeking more capital.

As we wrap up, we reflect on the thrill of transforming ideas into action and the excitement of watching small businesses evolve into global competitors. Through stories of co-creation and continuous innovation, we explore how staying connected with customers shapes the future of business in Africa. The episode concludes with an inspiring vision for making small business ownership a reliable path to prosperity, showcasing how Oze is helping entrepreneurs turn challenges into opportunities for remarkable success.

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